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3CX Technographics
3CX Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 3CX and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 220 3CX employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 3CX has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2011, Hotjar for Customer Experience in 2022, Twilio Sendgrid for Transactional Email in 2015 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 3CX is running and its propensity to invest more and deepen its relationship with Google , DID Logic , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 3CX revenues, which have grown to $37.5 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 3CX intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
3CX Tech Stack and Enterprise Applications
3CX Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, 3CX implemented Google Workspace (Formerly Google G-Suite) to provide Collaboration capabilities for corporate communications and productivity. The deployment emphasizes core Gmail, Calendar, Drive, Docs, and Google Meet to support email, calendaring, file storage, real-time document editing and conferencing, with the Google Workspace Admin console used for user and domain administration. Public references on 3CX's website indicate company-wide use of Google Workspace as part of its productivity infrastructure.
Architecturally, the implementation is a cloud-hosted SaaS deployment bound to the corporate domain, leveraging browser-based clients and mobile access for distributed users. Configuration work included user and group provisioning, domain and email routing configuration, and security and access policies managed through the Google Workspace Admin console, aligning with standard Collaboration category governance and access controls. Public site details list Google as the vendor and show Google Workspace in use on 3CX's website.
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PBX, VoiP and Phone Systems | Collaboration |
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2015 | 2015 |
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3CX CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2022 | 2022 |
In 2022, 3CX implemented Hotjar on its public website to augment Customer Experience instrumentation and on-site behavioral analytics. The deployment focused on browser-side embedding of the Hotjar tracking snippet across the corporate site, positioning Hotjar as a web-level data capture layer for customer interactions.
Hotjar was configured to collect session recordings, heatmaps, click and scroll maps, and on-site feedback surveys, reflecting standard Customer Experience functionality for behavioral analysis and qualitative feedback. Configuration included event and form interaction tracking and funnel observation to surface friction points in web flows, with Hotjar dashboards used to centralize visualizations for analysts and product owners.
Operational coverage centered on the marketing, product management and UX teams in the United States, who consume Hotjar outputs for behavioral research and conversion review. Governance emphasized controlled access to recordings and retention settings, aligning data capture with the company website policies and embedding Hotjar outputs into existing product and UX discovery workflows.
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Customer Support | CRM |
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2021 | 2021 |
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3CX PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Twilio | Legacy | Twilio Sendgrid | Transactional Email | PaaS | n/a | 2015 | 2015 |
In 2015, 3CX implemented Twilio Sendgrid to manage website-driven transactional messaging, positioning the deployment within the Transactional Email category. The implementation focused on programmatic delivery for the corporate website, aligning Twilio Sendgrid with account notifications and system-generated communications rather than bulk marketing sends.
Configuration centered on standard Transactional Email capabilities, including SMTP relay and Web API integration, templated transactional messages with personalization, and event-level telemetry for bounces and delivery events. 3CX used suppression list management and sender authentication to maintain deliverability and to centralize template and credential control within the application.
Operationally Twilio Sendgrid was integrated directly into 3CX web application flows to generate account confirmations, password resets, and billing or transactional receipts, with webhook event handling feeding back into application logic for retry and bounce handling. Governance emphasized authenticated sending domains and centralized suppression handling to separate transactional workflows from other communication channels, maintaining consistent operational control of website-driven email processes.
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3CX IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at 3CX
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Apps Being Evaluated by 3CX Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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