Pathum Thani, 12140,
Thailand
3M Thailand Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by 3M Thailand and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 3M Thailand employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 3M Thailand has purchased the following applications: Adobe Connect for Audio Video and Web Conferencing in 2018, HCL Digital Experience for Web Content Management in 2017, Medallia Cooladata for Customer Analytics in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 3M Thailand is running and its propensity to invest more and deepen its relationship with Adobe Systems , Cisco Systems , HCL Technologies or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 3M Thailand revenues, which have grown to $250.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 3M Thailand intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Connect | Audio Video and Web Conferencing | Collaboration | n/a | 2018 | 2018 |
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Audio Video and Web Conferencing | Collaboration |
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2018 | 2018 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HCL Technologies | Legacy | HCL Digital Experience | Web Content Management | Content Management | n/a | 2017 | 2017 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Medallia | Legacy | Medallia Cooladata | Customer Analytics | CRM | n/a | 2021 | 2021 |
3M Thailand implemented Medallia Cooladata in 2021 as a Customer Analytics solution on its corporate website. The Medallia Cooladata deployment concentrates on site-level behavioral data capture and session analytics, instrumenting front-end web events and user journeys across product, support, and contact pages. Implementation targeted digital marketing and customer experience functions, aligning web interaction telemetry with marketing analytics and e-commerce measurement. The scope is the Thailand website, with instrumentation focused on web event streams rather than back-office transactional systems.
Configuration emphasizes standardized event schemas, sessionization, cohort segmentation, and ad hoc behavioral queries that are consistent with Customer Analytics capabilities. Medallia Cooladata centralizes event data for dashboarding and cohort analysis used by marketing and CX teams, and governance practices center on tagging standards, data quality controls, and role-based access managed by analytics and digital teams. Rollout follows iterative instrumentation and measurement cycles, embedding product and experience analytics into operational workflows for marketing and customer experience teams.
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Customer Experience | CRM |
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2020 | 2020 |
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Customer Experience | CRM |
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2021 | 2021 |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2023 | 2023 |
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Data Management Platform | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2023 | 2023 |
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Tag Management | CRM |
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2017 | 2017 |
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Tag Management | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2017 | 2017 |
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Application Performance Management | ITSM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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