Maastricht, 6221 KX,
Netherlands
3W Real Estate Technographics
3W Real Estate Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 3W Real Estate and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 40 3W Real Estate employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 3W Real Estate has purchased the following applications: Concrete CMS for Web Content Management in 2017, Intuit Mailchimp for Marketing Automation in 2020, Microsoft Azure Cloud Services for Application Hosting and Computing Services in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 3W Real Estate is running and its propensity to invest more and deepen its relationship with Concrete CMS , Intuit , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 3W Real Estate revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 3W Real Estate intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
3W Real Estate Tech Stack and Enterprise Applications
3W Real Estate Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Concrete CMS | Legacy | Concrete CMS | Web Content Management | Content Management | n/a | 2017 | 2017 |
In 2017, 3W Real Estate implemented Concrete CMS as its Web Content Management platform to operate its public corporate website. 3W Real Estate uses Concrete CMS to centralize website content management and publish property listings, marketing pages, and corporate information for a small real estate and construction firm based in the Netherlands.
The Concrete CMS deployment focuses on template driven page authoring, an asset library for images and documents, content editing and publishing tools, built in SEO metadata fields, responsive site templates, and role based permissions with publishing workflows to support internal content editors and marketing operations. Concrete CMS functions as the companys Web Content Management solution, providing the authoring, templating, and governance features typical for a small organization maintaining a public website.
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3W Real Estate CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, 3W Real Estate deployed Intuit Mailchimp on its website as its Marketing Automation solution to support customer and prospect communications. The deployment centers on website-embedded signup forms and Mailchimp campaign capabilities used to capture leads from property listings and newsletter signups. Configuration emphasizes audience segmentation, template-driven email campaigns, and automated follow up sequences aligned with standard Marketing Automation workflows.
Operational responsibility is concentrated within the small marketing function at 3W Real Estate, given the company size of 40 employees, with internal users managing contact lists, campaign scheduling, and template governance. Management practices reflect lightweight, centralized control of audience lists and campaign assets to support property marketing workflows. Intuit Mailchimp functions as the primary Marketing Automation engine for 3W Real Estate website-driven lead capture and customer communications.
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3W Real Estate IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Azure Cloud Services | Application Hosting and Computing Services | IaaS | n/a | 2019 | 2019 |
In 2019, 3W Real Estate deployed Microsoft Azure Cloud Services to host and run its corporate website and public listing pages. The implementation is categorized as Application Hosting and Computing Services and is oriented around cloud-native web hosting, internet-facing compute, and cloud storage to support property content and media delivery.
The Azure deployment was operated from the Netherlands and managed by the companys internal IT function, reflecting a small enterprise architecture scaled to a 40 person organization. Microsoft Azure Cloud Services provided the platform-level capabilities for web application hosting, persistent object storage, SSL certificate lifecycle handling, and scalable compute to handle traffic variability for the site. Governance focused on subscription management and role based access control, and operational responsibilities covered web operations, marketing content updates, and routine backups for site assets.
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IT Decision Makers and Key Stakeholders at 3W Real Estate
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Apps Being Evaluated by 3W Real Estate Executives
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