4x4AT
Meridian Park, Leeming Bar,,
North Yorkshire, DL7 9UJ,
United Kingdom
North Yorkshire, DL7 9UJ,
United Kingdom
44 16 7742-8799
Distribution
4x4AT Technographics
4x4AT Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by 4x4AT and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 75 4x4AT employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that 4x4AT has purchased the following applications: PayPal Braintree for Payment Processing in 2025, dotdigital Engagement Cloud for Customer Engagement in 2019, LiveChat for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems 4x4AT is running and its propensity to invest more and deepen its relationship with PayPal , Visa , Apple or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing 4x4AT revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for 4x4AT intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
4x4AT Tech Stack and Enterprise Applications
4x4AT ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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| PayPal | Legacy | PayPal Braintree | Payment Processing | ERP | n/a | 2025 | 2025 |
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Payment Processing | ERP |
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2017 | 2017 |
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Payment Processing | ERP |
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2023 | 2023 |
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Payment Processing | ERP |
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2023 | 2023 |
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Payment Processing | ERP |
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2023 | 2023 |
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4x4AT CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| dotdigital | Legacy | dotdigital Engagement Cloud | Customer Engagement | CRM | n/a | 2019 | 2019 |
In 2019 4x4AT implemented dotdigital Engagement Cloud as its Customer Engagement platform to instrument the corporate website and centralize digital marketing communications. The deployment targeted on-site engagement and email driven customer communications, positioning dotdigital Engagement Cloud for marketing and e-commerce activity across the United Kingdom operations.
Configuration focused on standard dotdigital Engagement Cloud capabilities such as email campaign orchestration, automated customer journeys, contact list segmentation, and website behavioral tracking to capture leads and site interactions. The implementation emphasized on-site forms and triggered email workflows to convert website visitors into managed contacts and to maintain permission based mailing lists.
Operational coverage was concentrated in the marketing function and the direct online sales channel, with the application embedded into the website for real time data capture and campaign activation. Data handling and consent management workflows were established to align contact lists and suppression logic with email program governance and list hygiene practices.
Governance centered on campaign approval processes, segmented audience targeting, and ongoing configuration of automation and templates by the internal marketing team. dotdigital Engagement Cloud was restated as the primary Customer Engagement application used on the 4x4AT website to support ongoing digital marketing execution and contact lifecycle management.
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Customer Experience | CRM |
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2021 | 2021 |
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Listing Management | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2006 | 2006 |
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Marketing Analytics | CRM |
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2024 | 2024 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2025 | 2025 |
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Marketing Automation | CRM |
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2025 | 2025 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2018 | 2018 |
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Tag Management | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2025 | 2025 |
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4x4AT AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveChat, Inc. | Legacy | LiveChat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
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4x4AT Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Collaboration | Collaboration |
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2023 | 2023 |
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4x4AT Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2012 | 2012 |
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Web Content Management | Content Management |
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2021 | 2021 |
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4x4AT eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce Fraud Protection | eCommerce |
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2025 | 2025 |
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eCommerce | eCommerce |
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2025 | 2025 |
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Shipping Management | eCommerce |
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2020 | 2020 |
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Shipping Management | eCommerce |
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2023 | 2023 |
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4x4AT SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Warehouse Management | SCM |
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2018 | 2018 |
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4x4AT ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2021 | 2021 |
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4x4AT PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2025 | 2025 |
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Transactional Email | PaaS |
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2017 | 2017 |
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4x4AT IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2023 | 2023 |
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Domain Name System (DNS) | IaaS |
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2023 | 2023 |
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4x4AT CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Security (AppSec) | CyberSecurity |
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2018 | 2018 |
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Application Security (AppSec) | CyberSecurity |
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2025 | 2025 |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2025 | 2025 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2013 | 2013 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2011 | 2011 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2015 | 2015 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2017 | 2017 |
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Secure Sockets Layer (SSL) | CyberSecurity |
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2018 | 2018 |
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Web Application Firewalls (WAF), Phishing Protection | CyberSecurity |
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2024 | 2024 |
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IT Decision Makers and Key Stakeholders at 4x4AT
| First Name | Last Name | Title | Function | Department | Phone | |
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Operations Manager/Sales Manager/Warehouse Manager | Manager | Operations | |
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Managing Director | CXO | Operations | |
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Apps Being Evaluated by 4x4AT Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from 4x4AT IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the 4x4AT digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD 4x4AT Technographics
4x4AT is a Distribution organization based in United Kingdom,
with around 75 employees and annual revenues of $20.0 million.
4x4AT operates a diverse technology stack with applications such as
PayPal Braintree, dotdigital Engagement Cloud and LiveChat,
covering areas like Payment Processing, Customer Engagement and Chatbots and Conversational AI.
4x4AT has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as PayPal, dotdigital and LiveChat, Inc..
4x4AT recently adopted applications including
PayPal Braintree in 2025, Ahrefs Web Analytics in 2025 and Klaviyo in 2025,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of 4x4AT’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates 4x4AT’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete 4x4AT technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.