Reading, RG4 6DH,
United Kingdom
A.W. Cycles Technographics
A.W. Cycles Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by A.W. Cycles and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 A.W. Cycles employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that A.W. Cycles has purchased the following applications: Microsoft 365 for Collaboration in 2020, Advansys eCommerce for eCommerce in 2021, Intuit Mailchimp for Marketing Automation in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems A.W. Cycles is running and its propensity to invest more and deepen its relationship with Microsoft , Advansys , Intuit or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing A.W. Cycles revenues, which have grown to $39.1 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for A.W. Cycles intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
A.W. Cycles Tech Stack and Enterprise Applications
A.W. Cycles Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, A.W. Cycles implemented Microsoft 365 as its Collaboration platform. The deployment targeted a small UK retail organization of roughly 10 employees, aligning cloud-hosted productivity and communication services with store and back office workflows.
Microsoft 365 was configured to provide core collaboration capabilities including Exchange Online for email, Microsoft Teams for messaging and meetings, SharePoint and OneDrive for document storage and sharing, and the Office desktop and web apps for content creation. The implementation emphasized centralized mailbox management, document versioning, and browser accessible productivity tools suitable for a compact retail staff.
A.W. Cycles explicitly surfaces Microsoft 365 on their website, indicating the service is part of the company digital presence and the public facing IT footprint. Operational coverage is concentrated on internal business functions such as store operations, customer service, purchasing, and basic finance and administration.
Governance for the Microsoft 365 deployment was scaled to the small user base, focusing on centralized account provisioning, basic security and access controls, and lightweight Teams and SharePoint site management rather than enterprise level workflow orchestration. Microsoft 365 is the named Microsoft 365 Collaboration application in use by A.W. Cycles.
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A.W. Cycles eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Advansys | Legacy | Advansys eCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, A.W. Cycles implemented Advansys eCommerce on its public website, adopting Advansys eCommerce as the primary online storefront. Apps Category: The implementation consolidated core online commerce capabilities including product catalog management, shopping cart and checkout workflows, and hosted storefront delivery aligned to a small retail operation.
Deployment was executed as a vendor-hosted storefront surfaced through the retailer's existing website, with configuration work focused on catalog ingestion, pricing rules, and order capture. Operational scope covered customer-facing commerce, online order management, and sales channel consolidation for the United Kingdom site, with product and order administration assigned to a compact internal team. Governance emphasized simplified role-based access and streamlined content update processes to fit the company size and retail operating model.
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A.W. Cycles CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2018 | 2018 |
In 2018, A.W. Cycles deployed Intuit Mailchimp as its Marketing Automation solution to support customer email and promotional workflows on its public website. The implementation centers on embedding Mailchimp on the ecommerce site to capture subscriber opt ins and manage outbound email communications for the small UK retail business.
The implementation leverages Intuit Mailchimp capabilities for audience management, embedded website signup forms, campaign and template management, and basic automation flows including welcome messages and promotional broadcasts. Configuration appears focused on list segmentation and template-driven campaigns, with the Intuit Mailchimp account used to author and schedule email sends and manage subscriber lists.
Operational scope is limited to marketing and customer engagement functions on the A.W. Cycles website, administered by internal staff rather than an external integrator. Governance is lightweight and oriented around consent capture on the website and ongoing list hygiene within Mailchimp, with the website integration serving as the primary integration point for subscriber data.
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A.W. Cycles IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at A.W. Cycles
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by A.W. Cycles Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||