ABA Fashion
ABA Tower, Airport Road P.O.Box: 75,
Doha, x,
Qatar
Doha, x,
Qatar
974 44469888
Retail
ABA Fashion Technographics
ABA Fashion Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ABA Fashion and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5000 ABA Fashion employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ABA Fashion has purchased the following applications: Oracle Retail Merchandise Financial Planning for EPM in 2016, Oracle Retail Store Inventory Management for Inventory Management in 2016, Oracle Retail (ex Retek) for Retail Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ABA Fashion is running and its propensity to invest more and deepen its relationship with Oracle or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ABA Fashion revenues, which have grown to $1.16 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ABA Fashion intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ABA Fashion Data, Technology Stack, and Enterprise Applications
EPM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail Merchandise Financial Planning | EPM | EPM | n/a | 2016 | 2016 |
In 2016, ABA Fashion implemented Oracle Retail Merchandise Financial Planning, deploying Oracle Retail Merchandise Financial Planning as an EPM solution to govern merchandise financial planning for the company’s merchandising and finance organizations in Qatar. The initiative targeted central planning workflows for ABA Fashion’s retail business and established the application as the primary planning store for assortment level budgeting and financial forecasts.
The implementation concentrated on core merchandise financial planning capabilities typical of the EPM category, including budgeting and forecasting, open to buy controls, scenario modeling and financial reporting. Configuration work included planning model definition, allocation rule setup and automation of recurring planning cycles, with security and role-based access configured for merchandising planners and finance analysts.
Deployment and operational governance included supported infrastructure activities coordinated with an offsite infrastructure team, and planned maintenance windows with scheduled downtimes. The vendor team worked closely with ABA Fashion’s technical staff to resolve technical issues and operationalize maintenance processes, creating an operational handoff model for ongoing system support and technical escalation.
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail Store Inventory Management | Inventory Management | SCM | n/a | 2016 | 2016 |
In 2016, ABA Fashion implemented Oracle Retail Store Inventory Management as part of an Oracle Retail Suite V15 deployment in Qatar, deploying the application to address store level inventory workflows and enterprise inventory visibility. The implementation was executed by Logic as the solution integrator, with a Senior Business Consultant on the project team, and the deployment is categorized under Inventory Management.
The implementation included explicit configuration of Oracle Retail modules RMS, RPM, SIM, ReIM, ReSA, XSTORE and MFP to provide a cohesive retail inventory and merchandising platform. Oracle Retail Store Inventory Management was implemented alongside merchandising and pricing components to enable store inventory visibility, replenishment orchestration, price management and point of sale integration, reflecting standard Inventory Management and retail merchandise lifecycle capabilities.
Architecturally the solution consolidated store level XSTORE point of sale flows with centralized SIM and ReIM inventory services and RMS merchandising master data under the Oracle Retail Suite V15 architecture. Integrations were implemented between store POS and central inventory and replenishment processes to support stock reconciliation, store transfers and replenishment planning, and to unify merchandising and pricing data for consistent store execution.
Operational coverage focused on ABA Fashion retail operations across Qatar, impacting store operations, merchandising, pricing and replenishment workflows. Governance was managed through the Logic implementation team with on site senior business consultancy to configure functional modules and align store level processes to the Oracle Retail Store Inventory Management solution.
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ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Retail (ex Retek) | Retail Management | ERP Services and Operations | n/a | 2016 | 2016 |
In 2016, ABA Fashion implemented Oracle Retail (ex Retek) as its Retail Management application to support merchandising and merchandise financial planning business functions. The deployment explicitly targeted the Oracle Retail Merchandising System and Merchandise Financial Planning modules, and the full application name Oracle Retail (ex Retek) is referenced in operational documentation and runbooks.
Infrastructure support and operational readiness were structured to include an offsite infrastructure team responsible for maintenance planning and scheduling downtimes. Work closely with ABA Fashion's technical team was established to resolve technical activities and incidents, ensuring coordinated handoffs between infrastructure operators and the customer technical staff.
Configuration focused on merchandising workflows and merchandise financial planning processes, aligned with standard Retail Management capabilities such as assortment and replenishment planning and inventory visibility to synchronize merchandising and finance. The implementation emphasized role based access to merchandising and planning data to maintain separation of duties between commercial and financial users.
Operational scope centered on ABA Fashion's merchandising and finance organizations within its Doha operations, requiring cross functional governance for maintenance windows and technical escalations. Governance artifacts included maintenance schedules, escalation procedures, and collaborative operational support processes between ABA Fashion and the offsite infrastructure team.
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Retail Management | ERP Services and Operations |
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2016 | 2016 |
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IT Decision Makers and Key Stakeholders at ABA Fashion
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by ABA Fashion Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD ABA Fashion Technographics
ABA Fashion is a Retail organization based in Qatar,
with around 5000 employees and annual revenues of $1.16 billion.
ABA Fashion operates a diverse technology stack with applications such as
Oracle Retail Merchandise Financial Planning, Oracle Retail Store Inventory Management and Oracle Retail (ex Retek),
covering areas like EPM, Inventory Management and Retail Management.
ABA Fashion has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle.
ABA Fashion recently adopted applications including
Oracle Retail Merchandise Financial Planning in 2016, Oracle Retail Store Inventory Management in 2016 and Oracle Retail (ex Retek) in 2016,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of ABA Fashion’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates ABA Fashion’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete ABA Fashion technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.