Abasto Basico Technographics
Abasto Basico Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Abasto Basico and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 196 Abasto Basico employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Abasto Basico has purchased the following applications: PrestaShop for eCommerce in 2019, Doppler for Marketing Automation in 2021, Amazon EC2 for Application Hosting and Computing Services in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Abasto Basico is running and its propensity to invest more and deepen its relationship with PrestaShop , Doppler , Amazon Web Services (AWS) or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Abasto Basico revenues, which have grown to $29.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Abasto Basico intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Abasto Basico Tech Stack and Enterprise Applications
Abasto Basico eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| PrestaShop | Legacy | PrestaShop | eCommerce | eCommerce | n/a | 2019 | 2019 |
In 2019, Abasto Basico implemented PrestaShop for eCommerce on its public website. The deployment uses PrestaShop as the primary storefront and catalog platform to present SKUs and product detail pages for the Mexico market, supporting the companys distribution sales channel.
Functional coverage centers on storefront catalog management, product information and pricing configuration, standard checkout and order capture, and content management workflows consistent with PrestaShop capabilities. Operational ownership is aligned with eCommerce and merchandising teams working alongside distribution and operations for online order handling and catalog updates, integrations with inventory or payment systems are not specified. This Abasto Basico PrestaShop eCommerce implementation maps directly to online sales, catalog management, and order processing business functions.
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Abasto Basico CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Doppler | Legacy | Doppler | Marketing Automation | CRM | n/a | 2021 | 2021 |
In 2021, Abasto Basico implemented Doppler. The implementation uses Doppler on the company website to capture subscribers, publish targeted email campaigns and operate lifecycle marketing flows, establishing Doppler as the organization’s Marketing Automation platform.
Deployment is focused on marketing operations and ecommerce customer engagement, with configuration of campaign templates, list segmentation, signup forms, landing pages, automated workflows and behavior tracking consistent with Marketing Automation capabilities. Governance emphasizes centralized campaign authoring, subscriber consent management and analytics dashboards to support marketing and customer retention functions.
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Abasto Basico IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon EC2 | Application Hosting and Computing Services | IaaS | n/a | 2021 | 2021 |
In 2021 Abasto Basico deployed Amazon EC2 as its cloud compute layer to host its public website, recorded under Application Hosting and Computing Services. Amazon EC2 provides the company with provisioned virtual server instances to run web and application processes that deliver the customer facing website. The deployment is expressed as a dedicated compute strategy to support the company website rather than a fully managed third party hosting package.
The implementation architecture centers on instance based compute, network configuration for internet facing traffic, and persistent block storage for application data, consistent with common Application Hosting and Computing Services patterns. Operational ownership is held by Abasto Basico IT in Mexico and focuses on instance provisioning, operating system configuration, and routine site maintenance, with Amazon EC2 serving as the primary compute platform for the website.
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Abasto Basico
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Apps Being Evaluated by Abasto Basico Executives
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