Rotterdam, 3088 GB,
Netherlands
Abb Group Netherlands Technographics
Abb Group Netherlands Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Abb Group Netherlands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 50 Abb Group Netherlands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Abb Group Netherlands has purchased the following applications: Bizzabo Platform for Event Management in 2022, Adobe Experience Manager for Digital Asset Management in 2021, Adobe Audience Manager for Data Management Platform in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Abb Group Netherlands is running and its propensity to invest more and deepen its relationship with Bizzabo , Adobe Systems , Crazy Egg or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Abb Group Netherlands revenues, which have grown to $5.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Abb Group Netherlands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Abb Group Netherlands Tech Stack and Enterprise Applications
Abb Group Netherlands Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Bizzabo | Legacy | Bizzabo Platform | Event Management | Collaboration | n/a | 2022 | 2022 |
In 2022, Abb Group Netherlands implemented the Bizzabo Platform for Event Management on its corporate website. The Bizzabo Platform was embedded into public event pages on global.abb/nl to deliver registration flows, ticketing, agenda publishing, attendee-facing content and baseline event analytics.
Configuration emphasized web-embedded event pages, registration workflows, session and agenda management, attendee profiles and dashboard reporting consistent with Event Management capabilities. Operational ownership was placed with the marketing and events function, which centralized event publishing and standardized registration templates and email communications to streamline event operations on the Netherlands site.
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Abb Group Netherlands Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2021 | 2021 |
In 2021, Abb Group Netherlands implemented Adobe Experience Manager as its Digital Asset Management solution on its website. The deployment centralized digital assets and web content authoring for the company, configuring Adobe Experience Manager asset library structures, metadata schemas, rendition handling, and approval workflows to support consistent web delivery and publishing for marketing and web teams.
Adobe Experience Manager operates as a web facing DAM that manages images, documents, and approved marketing assets with role based access controls and staged publishing workflows. Operational scope was focused on the corporate website hosted for the Netherlands, and governance work included establishing taxonomy and metadata standards, asset lifecycle rules, and content approval processes to align marketing and web operations with DAM driven content management.
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Abb Group Netherlands CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Audience Manager | Data Management Platform | CRM | n/a | 2022 | 2022 |
In 2022, Abb Group Netherlands implemented Adobe Audience Manager, a Data Management Platform, on its corporate website. The Adobe Audience Manager deployment collects site behavioral signals and deterministic identifiers to build unified profiles, manage audience segmentation, and export segments for downstream activation. Configuration emphasizes audience stitching, identifier mapping, segment rule logic and delivery controls to enable consistent targeting across digital channels.
Abb Group Netherlands uses Adobe Audience Manager as its Data Management Platform to support marketing and digital functions, centralizing audience definitions for campaign orchestration. Governance practices put in place include centralized segment naming conventions, consent aware data collection and retention controls to align with EU privacy requirements. The implementation operates as the primary audience orchestration layer on the website and is scaled to the companys small enterprise profile and marketing team operational scope.
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2022 | 2022 |
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Abb Group Netherlands IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Abb Group Netherlands
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Apps Being Evaluated by Abb Group Netherlands Executives
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