ABF Freight
8401 McClure Drive,
Fort Smith, 72916, AR,
United States
Fort Smith, 72916, AR,
United States
1 479-785-6000
Transportation
ABF Freight Technographics
ABF Freight Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ABF Freight and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10000 ABF Freight employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ABF Freight has purchased the following applications: Avature CRM for Candidate Relationship Management in 2015, Adobe Experience Manager for Digital Asset Management in 2020, Demandbase ABX Cloud for Account Based Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ABF Freight is running and its propensity to invest more and deepen its relationship with Avature , Adobe Systems , Acquia or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ABF Freight revenues, which have grown to $2.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ABF Freight intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ABF Freight Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Avature | Legacy | Avature CRM | Candidate Relationship Management | HCM | n/a | 2015 | 2015 |
In 2015 ABF Freight deployed Avature CRM. The Avature CRM implementation is used for Candidate Relationship Management and is embedded on the company career site to capture and surface candidate records directly from jobs.arcb.com. ABF Freight is a United States transportation company with approximately 10,000 employees, and the deployment is positioned to support Talent Acquisition and HR recruiting functions across corporate recruiting teams.
The implementation centers on Candidate Relationship Management capabilities including candidate sourcing and engagement workflows, configurable talent pools and pipeline orchestration, career site form capture, and configurable outreach templates. Configuration work emphasizes CRM-centric workflows, candidate data normalization, and automation of repetitive recruiter tasks to maintain candidate pipelines and manage ongoing engagement campaigns within Avature CRM.
Operational coverage is focused on recruiting and HR teams using the career site integration to centralize applicant sourcing, engagement tracking, and pipeline visibility. Governance elements documented in the deployment include standardized candidate lifecycle workflows and role-based access controls to manage recruiter and hiring manager interactions inside Avature CRM, aligning process ownership with recruiting operations.
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2020 | 2020 |
In 2020, ABF Freight deployed Adobe Experience Manager as a Digital Asset Management solution on its corporate website. The Adobe Experience Manager implementation centralizes web facing media and manages the asset lifecycle used on the arcb.com/abf-freight site. This deployment supports marketing and web content operations by enabling centralized asset storage, metadata management, and publishing workflows for the company's digital experience team.
The configuration emphasizes a centralized asset repository, metadata and taxonomy management, automated rendition generation, version control and approval workflows to align creative production with site publishing. Adobe Experience Manager provides in-context asset linking for web pages, search and retrieval capabilities for marketing operations, and workflow orchestration for asset approvals and publishing. Governance includes role based access controls and taxonomy driven tagging to standardize asset usage across the website, and integrations focus on serving assets directly to the public website.
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Digital Signing | Content Management |
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2020 | 2020 |
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Web Content Management | Content Management |
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2020 | 2020 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Demandbase | Legacy | Demandbase ABX Cloud | Account Based Marketing | CRM | n/a | 2021 | 2021 |
In 2021, ABF Freight implemented Demandbase ABX Cloud on their website. Demandbase ABX Cloud, an Account Based Marketing solution, was deployed to support account identification, targeted web personalization, and digital engagement orchestration to better align marketing and sales activity.
The implementation centered on the corporate web estate as the primary engagement surface, configuring account discovery, audience segmentation, and personalized content delivery workflows consistent with Account Based Marketing capabilities. Operational ownership was established within marketing with structured handoffs for sales to consume account insights, and governance emphasized web data collection controls and tag management to meet enterprise privacy and compliance requirements.
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2021 | 2021 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Remote Monitoring and Management | ITSM |
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2020 | 2020 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at ABF Freight
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by ABF Freight Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from ABF Freight IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the ABF Freight digital transformation priorities and AI adoption trends.
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FAQ - APPS RUN THE WORLD ABF Freight Technographics
ABF Freight is a Transportation organization based in United States,
with around 10000 employees and annual revenues of $2.00 billion.
ABF Freight operates a diverse technology stack with applications such as
Avature CRM, Adobe Experience Manager and Demandbase ABX Cloud,
covering areas like Candidate Relationship Management, Digital Asset Management and Account Based Marketing.
ABF Freight has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Avature, Adobe Systems and Demandbase.
ABF Freight recently adopted applications including
Demandbase ABX Cloud in 2021, ZoomInfo Chorus in 2021 and Hubspot Marketing Automation in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of ABF Freight’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates ABF Freight’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete ABF Freight technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.