St. Louis, 63102, MO,
United States
Abstrakt Marketing Group Technographics
Abstrakt Marketing Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Abstrakt Marketing Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Abstrakt Marketing Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Abstrakt Marketing Group has purchased the following applications: Intuit QuickBooks Online for ERP Financial in 2014, Zoom for Audio Video and Web Conferencing in 2021, Zoominfo Platform for Account Based Marketing in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Abstrakt Marketing Group is running and its propensity to invest more and deepen its relationship with Intuit , Zoom Video Communications , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Abstrakt Marketing Group revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Abstrakt Marketing Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Abstrakt Marketing Group Tech Stack and Enterprise Applications
Abstrakt Marketing Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit QuickBooks Online | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, Abstrakt Marketing Group implemented Intuit QuickBooks Online as its core ERP Financial platform. The deployment centralized bookkeeping and accounts receivable for the 20 employee professional services firm, using QuickBooks Online as a cloud based accounting system to manage client billing and receivables workflows.
Intuit QuickBooks Online was configured to support standard ERP Financial capabilities including invoicing, accounts receivable ledger management, bank feed reconciliation, chart of accounts configuration, and basic financial reporting. Configuration focused on customer records and collections tracking to enable daily collections activity and routine bookkeeping tasks performed by internal staff.
Operational coverage for the Intuit QuickBooks Online implementation concentrated on the accounting and collections functions, and it was used to manage client financial standing and unpaid commercial accounts in Abstrakt Marketing Group operations including activities documented in St. Louis, MO. A Commercial Collections Specialist carried out daily collections of unpaid commercial accounts and performed bookkeeping through QuickBooks to maintain client account status.
Governance emphasized standardized accounts receivable workflows and reconciliations to support ongoing collections and client financial management. The implementation enabled bookkeeping and collections processes to be executed within Intuit QuickBooks Online, aligning operational accounting duties with a cloud ERP Financial application.
|
Abstrakt Marketing Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoom Video Communications | Legacy | Zoom | Audio Video and Web Conferencing | Collaboration | n/a | 2021 | 2021 |
In 2021 Abstrakt Marketing Group implemented Zoom from Zoom Video Communications to provide Audio Video and Web Conferencing capability for its 20 employee professional services firm, embedding Zoom on their public website to surface client-facing video sessions and meeting entry points. The deployment of Zoom supports both external client engagement and internal collaboration workflows, with the application name Zoom and the Apps Category Audio Video and Web Conferencing central to the configuration.
The implementation leverages standard Audio Video and Web Conferencing functional modules including scheduled meetings, ad hoc video sessions, screen sharing, and in-call chat, configured to operate from the company website and internal user accounts. Operational governance is aligned to a small team model, with administrative controls and meeting scheduling organized by internal staff, and the relationship is expressed as Abstrakt Marketing Group Zoom Audio Video and Web Conferencing supporting client engagement and collaboration.
|
|
|
|
|
Collaboration | Collaboration |
|
2015 | 2015 |
|
|
|
|
|
Online Meeting Scheduling | Collaboration |
|
2019 | 2019 |
|
Abstrakt Marketing Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2021 | 2021 |
In 2021, Abstrakt Marketing Group implemented Zoominfo Platform on its website. The Zoominfo Platform is used as an Account Based Marketing solution to support targeted prospect identification, website visitor insight, and lead capture for the company marketing and sales functions.
The deployment centers on a website-based installation of Zoominfo Platform capabilities, configured to surface firmographic enrichment, contact data enhancement, and anonymous visitor signals within inbound lead flows. Implementation work focused on embedding Zoominfo Platform site scripts, configuring enrichment and filtering rules, and aligning platform outputs with marketing and sales outreach workflows. Operational scope is the firm marketing and sales teams sized to the company scale, with governance covering consent capture, data handling rules, and playbook alignment for outreach.
|
|
|
|
|
Call Tracking and Recording | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2020 | 2020 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2021 | 2021 |
|
|
|
|
|
Marketing Analytics | CRM |
|
2022 | 2022 |
|
|
|
|
|
Marketing Automation | CRM |
|
2018 | 2018 |
|
|
|
|
|
Marketing Automation | CRM |
|
2012 | 2012 |
|
|
|
|
|
Marketing Automation | CRM |
|
2016 | 2016 |
|
Abstrakt Marketing Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2018 | 2018 |
|
Abstrakt Marketing Group PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Transactional Email | PaaS |
|
2019 | 2019 |
|
Abstrakt Marketing Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2018 | 2018 |
|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2012 | 2012 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2022 | 2022 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2015 | 2015 |
|
Abstrakt Marketing Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2022 | 2022 |
|
IT Decision Makers and Key Stakeholders at Abstrakt Marketing Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Abstrakt Marketing Group Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||