Abu Dhabi Motors - BMW MINI and Rolls-Royce
Khalidiya, 32 Street / Khalidiya - Corniche Rd,
Abu Dhabi, x,
United Arab Emirates
Abu Dhabi, x,
United Arab Emirates
971 2 681 1700
Retail
Abu Dhabi Motors - BMW MINI and Rolls-Royce Technographics
Abu Dhabi Motors - BMW MINI and Rolls-Royce Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Abu Dhabi Motors - BMW MINI and Rolls-Royce and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 750 Abu Dhabi Motors - BMW MINI and Rolls-Royce employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Abu Dhabi Motors - BMW MINI and Rolls-Royce has purchased the following applications: Oracle Cloud ERP for ERP Financial in 2019, Adobe Experience Manager for Digital Asset Management in 2016, GForces NetDirector for eCommerce in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Abu Dhabi Motors - BMW MINI and Rolls-Royce is running and its propensity to invest more and deepen its relationship with Oracle , Adobe Systems , GForces or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Abu Dhabi Motors - BMW MINI and Rolls-Royce revenues, which have grown to $155.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Abu Dhabi Motors - BMW MINI and Rolls-Royce intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Abu Dhabi Motors - BMW MINI and Rolls-Royce Tech Stack and Enterprise Applications
Abu Dhabi Motors - BMW MINI and Rolls-Royce ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Cloud ERP | ERP Financial | ERP | n/a | 2019 | 2020 |
In 2019, Abu Dhabi Motors - BMW MINI and Rolls-Royce implemented Oracle Cloud ERP as its core finance platform. The deployment is categorized as ERP Financial and centers on Oracle Fusion Applications R13 serving as the transactional ERP layer for finance and related back office functions.
The Oracle Cloud ERP implementation includes standard ERP Financial capabilities such as general ledger, accounts payable, accounts receivable, fixed assets, procurement, and cash management, configured within Fusion Applications R13 and governed through SSO integration. Oracle Identity Cloud Service was implemented to provide single sign on and identity governance for Fusion Applications R13, and administration roles were established to manage Fusion SSO and application access.
The architecture connects Oracle Cloud ERP to a broad Oracle cloud stack, including Oracle Integration Cloud and Oracle SOA Cloud for interface orchestration, Oracle DBaaS for data persistence, Oracle Java Cloud Service for custom extensions, Oracle Analytics Cloud and BICS/OAC for reporting, and OFSC for field service orchestration, together supporting over 200 integrations. OCI components are managed across regions to host platform services and infrastructure, and Microsoft Azure SSO is part of the federated authentication topology.
Operational governance is anchored by Cloud Account Administrator and Service Administrator responsibilities, with continuous auditing of Oracle products and coordination with business owners for new feature releases. Automation of platform operations is implemented using REST and CURL scripting, and procurement and licensing interactions are conducted with Oracle account managers to manage costs and entitlements.
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Abu Dhabi Motors - BMW MINI and Rolls-Royce Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2016 | 2016 |
In 2016, Abu Dhabi Motors - BMW MINI and Rolls-Royce deployed Adobe Experience Manager for Digital Asset Management on their website. The Adobe Experience Manager implementation centralizes marketing imagery, model photography, brochures, and multimedia assets for the BMW MINI and Rolls-Royce brand pages, consolidating asset storage and publication workflows to support web content delivery.
The deployment emphasizes a centralized asset repository with metadata taxonomy, version control, automated renditions, and full text and faceted search to support content authoring and template driven page composition. Operational ownership is centered in marketing and digital teams, with governance enforced through role based access controls, approval workflows, and standardized tagging and taxonomy to manage asset lifecycle and web channel publishing via Adobe Experience Manager.
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Abu Dhabi Motors - BMW MINI and Rolls-Royce eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GForces | Legacy | GForces NetDirector | eCommerce | eCommerce | n/a | 2021 | 2021 |
In 2021, Abu Dhabi Motors - BMW MINI and Rolls-Royce deployed GForces NetDirector on their website as their eCommerce platform. The GForces NetDirector implementation powers the public digital storefront for BMW MINI and Rolls-Royce lines, enabling online vehicle merchandising, product catalog management, storefront orchestration, checkout workflows, and content management for model pages and media. The deployment is scoped to the customer-facing website serving the United Arab Emirates market and supports digital sales and marketing channels tied to showroom lead generation.
Configuration work focused on storefront templates, catalog taxonomy and media handling, pricing and promotion configuration, and site-level content publishing controls delivered by GForces NetDirector. Operational ownership concentrates within Abu Dhabi Motors’ digital commerce and marketing functions, which manage catalog updates, model introductions, and content publishing cadence across the site. Governance points include centralized catalog control and content approval workflows to maintain brand consistency across the BMW MINI and Rolls-Royce digital experiences.
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Abu Dhabi Motors - BMW MINI and Rolls-Royce IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Cloud Storage | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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IT Decision Makers and Key Stakeholders at Abu Dhabi Motors - BMW MINI and Rolls-Royce
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
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Apps Being Evaluated by Abu Dhabi Motors - BMW MINI and Rolls-Royce Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Abu Dhabi Motors - BMW MINI and Rolls-Royce IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Abu Dhabi Motors - BMW MINI and Rolls-Royce digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Abu Dhabi Motors - BMW MINI and Rolls-Royce Technographics
Abu Dhabi Motors - BMW MINI and Rolls-Royce is a Retail organization based in United Arab Emirates,
with around 750 employees and annual revenues of $155.0 million.
Abu Dhabi Motors - BMW MINI and Rolls-Royce operates a diverse technology stack with applications such as
Oracle Cloud ERP, Adobe Experience Manager and GForces NetDirector,
covering areas like ERP Financial, Digital Asset Management and eCommerce.
Abu Dhabi Motors - BMW MINI and Rolls-Royce has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Oracle, Adobe Systems and GForces.
Abu Dhabi Motors - BMW MINI and Rolls-Royce recently adopted applications including
Amazon CloudFront in 2022, GForces NetDirector in 2021 and Amazon EC2 in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Abu Dhabi Motors - BMW MINI and Rolls-Royce’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Abu Dhabi Motors - BMW MINI and Rolls-Royce’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Abu Dhabi Motors - BMW MINI and Rolls-Royce technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.