Farmington, 84025, UT,
United States
Acd Direct Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Acd Direct and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 30 Acd Direct employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Acd Direct has purchased the following applications: Microsoft 365 for Collaboration in 2016, FunnelMaker for CRM in 2020, Atlassian Jira Service Desk for IT Service Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Acd Direct is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , FunnelMaker or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Acd Direct revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Acd Direct intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| FunnelMaker | Legacy | FunnelMaker | CRM | CRM | n/a | 2020 | 2020 |
In 2020, Acd Direct deployed FunnelMaker, implementing the FunnelMaker CRM on its public website. The deployment targeted front-office customer acquisition workflows for this 30 employee professional services firm, embedding web-based lead capture and contact management directly into site interactions.
Configuration emphasized CRM core functions typical for the category, including web form lead ingestion, centralized contact records, opportunity pipeline stages, and basic email automation to support lead nurturing. For a company of this size this meant lightweight role-based access, simplified sales pipeline views, and template-driven communication sequences configured in FunnelMaker.
Operational coverage concentrated on sales and marketing, with FunnelMaker integrated into the website to capture inbound leads and route them into the CRM for qualification and follow up. Governance focused on standardized lead routing rules, owner assignment and data hygiene practices to ensure contacts captured on the website map to consistent records in FunnelMaker CRM.
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2018 | 2018 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Atlassian | Legacy | Atlassian Jira Service Desk | IT Service Management | ITSM | n/a | 2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2014 | 2014 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Web Application Firewalls (WAF) | CyberSecurity |
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2012 | 2012 |
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