AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Ada Data, Technology Stack, and Enterprise Applications
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
6sense Legacy 6sense Account Engagement Platform Account Based Marketing CRM n/a 2021 2021
Account Based Marketing CRM 2020 2020
Account Based Marketing CRM 2024 2024
CRM CRM 2021 2021
Customer Experience CRM 2018 2018
Digital Advertising Platform CRM 2021 2021
Digital Advertising Platform CRM 2022 2022
Marketing Analytics CRM 2021 2021
Marketing Automation CRM 2020 2020
Marketing Automation, Sales Automation CRM 2018 2018
AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Ada Support Legacy Ada AI Chatbot Chatbots and Conversational AI AI-Powered Application n/a 2018 2018 Ada implemented Ada AI Chatbot in 2018 on its public website to centralize frontline customer interactions. The deployment of Ada AI Chatbot supports web-based automated customer service and conversational self-service, Apps Category . The implementation targeted client-facing support for the company’s professional services operations and routed common inquiries through the chatbot before any human handoff. Configured capabilities included intent classification, conversational flow authoring, templated response libraries, and escalation triggers to route unresolved issues to human agents. Operational scope was limited to the website channel, with governance led by customer support for content ownership and ongoing model training using live transcripts. The rollout emphasized iterative updates to conversational content and governance processes rather than broad backend system integrations.
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Cloudflare Legacy Cloudflare CDN Content Delivery Network IaaS n/a 2020 2020
Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
Contract Lifecycle Management Content Management 2019 2019
Web Content Management Content Management 2021 2021
IT Asset Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Insight Source
IT Asset Management (ITAM), SaaS Spend Management IT Asset Management 2020 2020
IT Decision Makers and Key Stakeholders at Ada
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Ada Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Ada Technographics

Ada is a Professional Services organization based in Canada, with around 450 employees and annual revenues of $50.0 million.

Ada operates a diverse technology stack with applications such as 6sense Account Engagement Platform, Ada AI Chatbot and Cloudflare CDN, covering areas like Account Based Marketing, Chatbots and Conversational AI and Content Delivery Network.

Ada has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as 6sense, Ada Support and Cloudflare.

Ada recently adopted applications including Zoominfo Platform in 2024, Xandr Invest (ex AppNexus DSP) in 2022 and 6sense Account Engagement Platform in 2021, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Ada’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Ada’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Ada technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.