AI Buyer Insights:

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Michelin, an e2open customer evaluated Oracle Transportation Management

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Addedo Data, Technology Stack, and Enterprise Applications
Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2018 2018
Collaboration Collaboration 2022 2022
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apsis Legacy APSIS One Marketing Automation CRM n/a 2017 2017
In 2017 Addedo began using APSIS One as its Marketing Automation platform on its public website. The deployment centers on APSIS One being embedded into web pages for visitor capture and outbound digital engagement, establishing APSIS One as a web‑facing marketing orchestration layer for Addedo. Addedo configures APSIS One to leverage core Marketing Automation capabilities, including campaign orchestration, email marketing, contact segmentation, web form capture, journey automation, and personalization. The implementation emphasizes standard automation workflows for lead capture to nurture sequences and programmatic audience segmentation, using APSIS One tooling to operationalize marketing and client communications. Operational coverage focuses on marketing and demand generation functions and on web-driven customer engagement, with APSIS One processing site events and marketing consent signals. The integration footprint is concentrated on the corporate website, where APSIS One handles data collection, subscriber management, and campaign delivery for digital channels. Governance and procedural control center on centralized campaign management and data governance within marketing operations, including consent handling and segmentation rules enforcement. APSIS One is referenced repeatedly as the primary Marketing Automation application, linking Addedo Marketing Automation to web engagement and campaign execution workflows.
Tag Management CRM 2019 2019
PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sinch Legacy Pathwire MailJet Transactional Email PaaS n/a 2023 2023
CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Identity and Access Management (IAM) CyberSecurity 2023 2023
IT Decision Makers and Key Stakeholders at Addedo
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Addedo Executives
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Addedo Technographics

Addedo is a Professional Services organization based in Sweden, with around 500000 employees and annual revenues of $100.00 billion.

Addedo operates a diverse technology stack with applications such as Microsoft 365, APSIS One and Pathwire MailJet, covering areas like Collaboration, Marketing Automation and Transactional Email.

Addedo has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Apsis and Sinch.

Addedo recently adopted applications including Pathwire MailJet in 2023, Microsoft Entra ID (formerly Azure Active Directory) in 2023 and Slack Connect in 2022, highlighting its ongoing modernization strategy.

APPS RUN THE WORLD maintains an up-to-date database of Addedo’s key decision makers and IT executives, available to Premium subscribers.

Our research team continuously updates Addedo’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.

Subscribe to APPS RUN THE WORLD to access the complete Addedo technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.