Adevinta Motor Spain Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Adevinta Motor Spain and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Adevinta Motor Spain employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adevinta Motor Spain has purchased the following applications: Infolinks for Digital Advertising Platform in 2018, Amazon CloudFront for Content Delivery Network in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adevinta Motor Spain is running and its propensity to invest more and deepen its relationship with Infolinks , Adot , SEIDOR Analytics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adevinta Motor Spain revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adevinta Motor Spain intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infolinks | Legacy | Infolinks | Digital Advertising Platform | CRM | n/a | 2018 | 2018 |
In 2018, Adevinta Motor Spain implemented Infolinks, a Digital Advertising Platform, on its website coches.net. The deployment targeted publisher monetization across the coches.net editorial and classifieds pages and established advertising operations for the Spain market. The implementation was scoped to the public web properties managed under coches.net, aligning digital monetization with site content and product listings.
The Infolinks implementation configured contextual in-text advertising, native display units, and responsive ad placements, with ad unit parameters and frequency controls managed through the platform console. Infolinks was instrumented via standard client-side JavaScript ad tags to render units in-page, and reporting capabilities were used for ad performance and inventory visibility. Configuration emphasized placement rules, viewability settings, and content targeting consistent with a Digital Advertising Platform.
Integration was executed by embedding Infolinks tags into the website publishing templates and by updating ad operations workflows to include campaign activation and unit configuration inside the Infolinks interface. Operational ownership rested with the site ad operations team and editorial and product stakeholders, who coordinated placement decisions and content-ad alignment. Monitoring and cadence for configuration changes were handled through the platform dashboard and site change control processes.
Rollout followed a staged approach across site sections to validate rendering and user experience before broader activation, with change management focused on publisher controls and ad operations procedures. Governance centered on centralized ad unit configuration, placement approval workflows, and ongoing operational coordination between ad operations and site engineering.
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Marketing Analytics | CRM |
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2024 | 2024 |
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Marketing Automation | CRM |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon CloudFront | Content Delivery Network | IaaS | n/a | 2024 | 2024 |
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