New York, 10013, NY,
United States
AdHawk Technographics
AdHawk Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by AdHawk and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 150 AdHawk employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AdHawk has purchased the following applications: Lever by Employ for Applicant Tracking System in 2014, Google Workspace (Formerly Google G-Suite) for Collaboration in 2015, Hubspot CRM for CRM in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AdHawk is running and its propensity to invest more and deepen its relationship with Employ , Google , HubSpot or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AdHawk revenues, which have grown to $20.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AdHawk intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AdHawk Tech Stack and Enterprise Applications
HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Employ | Legacy | Lever by Employ | Applicant Tracking System | HCM | n/a | 2014 | 2014 |
In 2014, AdHawk deployed Lever by Employ as its Applicant Tracking System. Lever by Employ is used as the ATS on their website to host job listings and capture candidate applications directly through the company career pages, serving recruiting and HR functions for the professional services organization.
The implementation centers on Applicant Tracking System capabilities such as job posting templates, multi stage candidate pipelines, interview scheduling, and offer workflow components. Lever job listings are embedded on the AdHawk website, enabling direct application flow into Lever and standardized handoffs to hiring managers and recruiters, with governance defined around pipeline stages and role based access for recruiting and HR teams.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, AdHawk deployed Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The SaaS rollout covered the company's approximately 150 employees and is reflected in their public website usage of Google Workspace (Formerly Google G-Suite).
Google Workspace (Formerly Google G-Suite) was provisioned to provide core collaboration capabilities, including Gmail for corporate email, Google Calendar for scheduling, Google Drive and Shared Drives for document storage, Google Docs and Sheets for real-time coauthoring, and Google Meet for video conferencing. The deployment was managed through the Google Admin console with configuration of user accounts, organizational units, groups, and domain settings to align access and sharing policies. Standard collaboration workflows such as document sharing, real-time editing, calendar invitations, and meeting scheduling were centralized within the Collaboration platform.
Operational governance centered on centralized administration, role-based account provisioning, and group-based access controls administered by the internal IT function, with account lifecycle management aligned to HR onboarding and offboarding processes. The implementation impacts core business functions including professional services delivery, sales and marketing collaboration, and corporate operations across the United States. AdHawk's public website reflects use of Google Workspace for corporate email and collaboration links, linking the Collaboration tenant to external contact and team communications.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| HubSpot | Legacy | Hubspot CRM | CRM | CRM | n/a | 2018 | 2018 |
In 2018, AdHawk implemented Hubspot CRM. AdHawk uses Hubspot CRM on their website to centralize inbound lead capture and contact management for its professional services sales and marketing teams.
Deployment follows a cloud-hosted SaaS model with on-site embedding of Hubspot CRM tracking scripts and web forms that feed a unified contact database. Functional capabilities configured include contact and company records, web form lead capture, pipeline stages and task automation for sales representatives, plus marketing segmentation and list management to support targeted outreach. Operational coverage focuses on sales and marketing across AdHawk's United States operations, with standardized lead routing and qualification workflows governing handoffs between marketing and account teams.
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Customer Experience | CRM |
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2017 | 2017 |
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Marketing Analytics, Data Management Platform | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2019 | 2019 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Cloud Storage | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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IT Decision Makers and Key Stakeholders at AdHawk
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by AdHawk Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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