Adhesi Technographics
Adhesi Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Adhesi and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Adhesi employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adhesi has purchased the following applications: Brightcove for Audio Video and Web Conferencing in 2012, Ceros Studio for Web Content Management in 2021, Omeda CDP for Customer Data Platform in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adhesi is running and its propensity to invest more and deepen its relationship with Brightcove , Ceros , Omeda or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adhesi revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adhesi intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Adhesi Tech Stack and Enterprise Applications
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Brightcove | Legacy | Brightcove | Audio Video and Web Conferencing | Collaboration | n/a | 2012 | 2012 |
|
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Ceros | Legacy | Ceros Studio | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Adhesi deployed Ceros Studio as its Web Content Management solution for its public website. Adhesi uses Ceros Studio to author, design, and publish interactive editorial and marketing pages, with Ceros Studio serving as the primary authoring environment and template library for site content. The implementation centers on content creation and digital publishing as the core business functions supported by the Web Content Management platform.
The deployment follows a cloud hosted SaaS model with published content embedded into Adhesi's website through Ceros Studio publish and embed workflows, enabling a small marketing team to manage responsive layouts, assets, and interactive components without bespoke engineering. Governance is lightweight and operationally scoped to marketing and editorial users, using Ceros Studio authoring roles and staged publishing steps to control live updates. The narrative focuses on functional modules typical of the Web Content Management category, including visual authoring, template reuse, asset management, responsive publishing, and interactive content assembly, all exercised on Adhesi's website via Ceros Studio.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Omeda | Legacy | Omeda CDP | Customer Data Platform | CRM | n/a | 2021 | 2021 |
In 2021, Adhesi implemented Omeda CDP on its public website. The Omeda CDP is deployed as a Customer Data Platform to capture site interactions and subscriber signals for the publisher, centralizing behavioral and identity data for audience management.
The deployment uses a lightweight client side tag to collect page events and subscription activity, and it is configured to unify visitor activity into persistent profiles, perform audience segmentation, and support consent aware data capture. Functional capabilities implemented align with typical Customer Data Platform workflows, including event ingestion, profile stitching, segmentation, and audience publishing for downstream marketing and editorial use.
Operational ownership is concentrated in the small marketing and editorial team, with the Omeda CDP embedded on the website to feed subscriber and anonymous behavioral data into content and newsletter workflows. Governance is implemented through profile consolidation and segmentation controls, enabling role based access for marketing operators and editorial staff while keeping the deployment scope limited to the site and direct publishing processes.
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Data Management Platform | CRM |
|
2017 | 2017 |
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Data Management Platform | CRM |
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2016 | 2016 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Data Management Platform | CRM |
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2019 | 2019 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Digital Workspace | IaaS |
|
2011 | 2011 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
|
2012 | 2012 |
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IT Decision Makers and Key Stakeholders at Adhesi
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Adhesi Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||