Amsterdam, 1101 BA,
Netherlands
Adidas Netherlands Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Adidas Netherlands and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 6841 Adidas Netherlands employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adidas Netherlands has purchased the following applications: SDL Tridion for Content Management in 2019, Salesforce Commerce Cloud for eCommerce in 2020, LLamasoft Supply Chain Guru for Supply Chain Management in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adidas Netherlands is running and its propensity to invest more and deepen its relationship with SDL , Salesforce , Kibo Commerce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adidas Netherlands revenues, which have grown to $6.53 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adidas Netherlands intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SDL | Legacy | SDL Tridion | Content Management | Content Management | n/a | 2019 | 2019 |
|
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Commerce Cloud | eCommerce | eCommerce | n/a | 2020 | 2020 |
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eCommerce | eCommerce |
|
2021 | 2021 |
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Personalization and Product Recommendations | eCommerce |
|
2013 | 2013 |
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Personalization and Product Recommendations | eCommerce |
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2012 | 2012 |
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Personalization and Product Recommendations | eCommerce |
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2016 | 2016 |
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Product Information Management | eCommerce |
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2019 | 2019 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LLamasoft | Legacy | LLamasoft Supply Chain Guru | Supply Chain Management | SCM | n/a | 2016 | 2016 |
In 2016, Adidas Netherlands deployed LLamasoft Supply Chain Guru as a central tool in its Supply Chain Management environment to provide senior management with consolidated visibility into European supply chain availability and delivery performance. The implementation prioritized measurement and communication of Management KPIs, generation of root cause and waterfall analysis, and creation of repeatable analyses for executive review.
The LLamasoft Supply Chain Guru configuration focused on a DC network optimization model designed to minimize logistics cost while maximizing customer service for tactical and operational planning within LLamasoft Supply Chain Guru. Functional capabilities implemented included management KPI dashboards, waterfall analysis workflows, KPI harmonization across markets and functions, and explicit linking of management level KPIs to operational KPIs to support target setting and action identification.
Operational deployment ran across adidas Europe supply chain planning and logistics, feeding monthly Europe SCM Executive Review meetings that covered service, capacity, and cost performance and that communicated outcomes to Global SCM. Analytics and forecasting were handled in parallel by a DC capacity control tool built in MicroStrategy for inbound, inventory, and outbound projections, with reporting and manual handoffs used to align MicroStrategy outputs to LLamasoft-driven tactical scenarios.
Governance and organizational change centered on standardizing KPI definitions, establishing a target setting process, and instituting the monthly executive review cadence for cross-functional decision making. The program included recruitment, training, and development of team trainees, construction of the department BI landscape with MicroStrategy training and reporting automation, and optimization of Office 365 collaboration tools through a defined communication framework and user training to support sustained operational use.
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Digital Advertising Platform | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2016 | 2016 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2016 | 2016 |
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Application Performance Management | ITSM |
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2018 | 2018 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2015 | 2015 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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