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Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

adL Data, Technology Stack, and Enterprise Applications
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Inksen Legacy Inksen Ecommerce Platform eCommerce eCommerce n/a 2024 2024
In 2024, adL implemented the Inksen Ecommerce Platform as its eCommerce application to centralize product information and accelerate product development in Turkey. The deployment emphasized PIM and PLM capabilities delivered via the PIMLAND solution associated with Inksen and Upagon, aligning the Inksen Ecommerce Platform with product lifecycle and product data management objectives. The implementation configured PIM/PLM functional modules for centralized product data, digital asset consolidation, attribute modeling, catalog management, and workflow orchestration to support faster product introduction. Inksen Ecommerce Platform was used to embed PIMLAND capabilities into front-end catalog feeds and internal product development workflows, enabling structured product records and standardized metadata across assortments. Operational coverage focused on product development teams and cross-functional commerce stakeholders in Turkey, improving collaboration between merchandising, product management, and eCommerce operations. The Inksen Ecommerce Platform implementation centralized a single source of truth for product information, reducing fragmentation and enabling consistent product content across customer touchpoints. Governance changes formalized content ownership and lifecycle workflows, with PIMLAND-driven processes governing data stewardship and release approvals. Reported outcomes include faster product development cycles and improved customer experience as a result of the centralized product information and PLM coordination provided by the Inksen Ecommerce Platform.
IT Decision Makers and Key Stakeholders at adL
First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by adL Executives
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FAQ - APPS RUN THE WORLD adL Technographics

adL is a Retail organization based in Turkey, with around 370 employees and annual revenues of $115.0 million.

adL operates a diverse technology stack with applications such as Inksen Ecommerce Platform, covering areas like eCommerce.

adL has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Inksen.

adL recently adopted applications including Inksen Ecommerce Platform in 2024, highlighting its ongoing modernization strategy.

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