ADLPartner
3 rue Henri Rol-Tanguy,
Montreuil, 93100,
France
Montreuil, 93100,
France
33 1 41 58 72 00
Professional Services
ADLPartner Technographics
ADLPartner Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by ADLPartner and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 611 ADLPartner employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that ADLPartner has purchased the following applications: Google Workspace (Formerly Google G-Suite) for Collaboration in 2021, Pipedrive Mailigen for Marketing Automation in 2021, Pathwire MailJet for Transactional Email in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems ADLPartner is running and its propensity to invest more and deepen its relationship with Google , Pipedrive , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing ADLPartner revenues, which have grown to $187.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for ADLPartner intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ADLPartner Tech Stack and Enterprise Applications
ADLPartner Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2021 | 2021 |
In 2021 ADLPartner implemented Google Workspace (Formerly Google G-Suite) as its Collaboration platform. The application presence is detectable from the company website source, indicating ADLPartner uses Google Workspace (Formerly Google G-Suite) to support core collaboration and communication functions for the France-based professional services firm of roughly 611 employees.
The deployment aligns with standard Google Workspace functional modules, including enterprise email, cloud drive and file collaboration, real-time document and spreadsheet editing, calendaring, and video conferencing to support consulting delivery and internal knowledge worker workflows. Administration and governance are consistent with Collaboration category expectations, using Google Workspace administrative controls for organizational units, user provisioning and deprovisioning, group management, sharing policies, and account security features such as two-step verification and SAML single sign on support. This configuration positions Google Workspace as the central Collaboration application for email, meetings, document collaboration, and calendar coordination across ADLPartner business functions.
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ADLPartner CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Pipedrive | Legacy | Pipedrive Mailigen | Marketing Automation | CRM | n/a | 2021 | 2021 |
In 2021, ADLPartner implemented Pipedrive Mailigen as its Marketing Automation application on the company website. The deployment centered on embedding Pipedrive Mailigen into web pages to capture leads and initiate managed email workflows, leveraging the vendor hosted application to deliver site-triggered communications.
Configuration emphasized standard Marketing Automation modules, including email campaign creation and scheduling, contact list segmentation, automated drip sequences and nurture flows, subscription and landing page form hosting, and a template library for campaign consistency. Tracking and analytics were configured to capture email opens and clicks and to support behaviorally triggered follow up sequences within Pipedrive Mailigen.
Operational coverage targeted marketing and demand generation teams with structured handoffs into sales and client engagement processes, using on-site form captures to feed prospect records into internal workflows. The architecture preserved a web-embedded, vendor-managed footprint, with Pipedrive Mailigen providing centralized campaign orchestration and contact management for outreach across the organization.
Governance focused on campaign approval gates, contact segmentation rules, and subscription management to ensure compliance with consent and privacy requirements. Implementation workstreams concentrated on form instrumentation, campaign template standardization, and mapping of web-captured contacts into existing sales and engagement workflows.
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Sales Automation, CRM, Sales Engagement | CRM |
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2022 | 2022 |
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ADLPartner PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sinch | Legacy | Pathwire MailJet | Transactional Email | PaaS | n/a | 2022 | 2022 |
In 2022 ADLPartner deployed Pathwire MailJet to handle website-driven email workflows, positioning Pathwire MailJet as the Transactional Email provider for customer facing notifications. The implementation is explicitly scoped to the company website, where Pathwire MailJet is used to deliver transactional messages tied to user interactions and system events.
The deployment leverages category aligned capabilities of Transactional Email platforms, including reusable message templates, SMTP relay and REST API delivery, event webhooks for status tracking, and suppression list controls. Configuration emphasis is on sender domain authentication and deliverability controls, with template management and event ingestion forming the core functional modules implemented.
Integration work focused on connecting the website application layer to Pathwire MailJet, using API or SMTP endpoints to route triggers such as account notifications and transactional confirmations. Event webhooks are instrumented to capture delivery, bounce, and engagement events within the website operational stack, enabling programmatic handling of message state.
Governance and operational ownership centers on the web platform operations function, covering template lifecycle, sender authentication configuration, and monitoring of delivery events. The narrative describes ADLPartner Pathwire MailJet Transactional Email as a website centric implementation that centralizes transactional messaging and event telemetry within the web operations footprint.
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ADLPartner IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at ADLPartner
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by ADLPartner Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from ADLPartner IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the ADLPartner digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD ADLPartner Technographics
ADLPartner is a Professional Services organization based in France,
with around 611 employees and annual revenues of $187.0 million.
ADLPartner operates a diverse technology stack with applications such as
Google Workspace (Formerly Google G-Suite), Pipedrive Mailigen and Pathwire MailJet,
covering areas like Collaboration, Marketing Automation and Transactional Email.
ADLPartner has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Google, Pipedrive and Sinch.
ADLPartner recently adopted applications including
Salesforce Sales Cloud in 2022, Pathwire MailJet in 2022 and Google Workspace (Formerly Google G-Suite) in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of ADLPartner’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates ADLPartner’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete ADLPartner technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.