Campbell, 95009, CA,
United States
Advanced Massage Therapy Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Advanced Massage Therapy and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 16 Advanced Massage Therapy employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Advanced Massage Therapy has purchased the following applications: Booksy for Reservation and Booking Management in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Advanced Massage Therapy is running and its propensity to invest more and deepen its relationship with Booksy or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Advanced Massage Therapy revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Advanced Massage Therapy intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Booksy | Legacy | Booksy | Reservation and Booking Management | ERP Services and Operations | n/a | 2023 | 2023 |
In 2023 Advanced Massage Therapy implemented Booksy for Reservation and Booking Management, embedding the Booksy booking interface directly on its public website. The decision is scoped to a single professional services location in the United States and is operated by a compact staff of 16, with the application serving as the central scheduling and client engagement touchpoint for the business.
The Booksy deployment emphasizes core reservation capabilities common to Reservation and Booking Management systems, including online appointment booking, configurable service catalogs, staff resource assignment, and automated client notifications. Configuration work focused on defining appointment types, duration rules, staff availability windows, and customer intake fields to align with massage therapy service workflows.
Operational integration centers on the website booking widget and the Booksy administrative console, which together provide a unified view of appointments and client profiles for front desk users and service providers. The implementation supports staff-level access to schedules and service rosters, enabling daily booking operations, manual adjustments by administrators, and customer self-service booking through the website interface.
Governance changes included establishing administrative ownership in Booksy, standardizing booking policies such as cancellation and rescheduling windows, and formalizing staff scheduling procedures within the application. The narrative reflects a category-aligned, small business implementation of Booksy for Reservation and Booking Management, with emphasis on scheduler configuration, client profile management, and web-embedded booking flows.
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