Mascot, 2020, NSW,
Australia
Adventure Kokoda Technographics
Adventure Kokoda Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Adventure Kokoda and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1 Adventure Kokoda employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Adventure Kokoda has purchased the following applications: Blue River Mura for Web Content Management in 2018, Oracle Moat for Marketing Analytics in 2021, Adobe ColdFusion for Apps Development in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Adventure Kokoda is running and its propensity to invest more and deepen its relationship with Blue River , Oracle , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Adventure Kokoda revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Adventure Kokoda intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Adventure Kokoda Tech Stack and Enterprise Applications
Adventure Kokoda Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Blue River | Legacy | Blue River Mura | Web Content Management | Content Management | n/a | 2018 | 2018 |
In 2018, Adventure Kokoda implemented Blue River Mura for Web Content Management on its public website in Australia. The deployment is a single-site, public-facing CMS instance powering kokodatreks.com, configured to support content updates, template-based pages, and media rich destination narratives. Administration is handled by the small operator, consolidating editorial control and day to day content publishing.
Blue River Mura provides content authoring, template driven rendering, media asset management, URL and SEO controls, and publishing workflows consistent with Web Content Management platforms, enabling marketing and customer facing communications. The implementation emphasizes a lightweight architecture focused on web publishing rather than enterprise integrations, aligning platform configuration with the operational scale of a one person firm. Adventure Kokoda Blue River Mura Web Content Management therefore directly supports the company's online marketing and customer information functions.
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Adventure Kokoda CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle Moat | Marketing Analytics | CRM | n/a | 2021 | 2021 |
In 2021 Adventure Kokoda implemented Oracle Moat on its public website kokodatreks.com as a Marketing Analytics instrument to capture digital measurement for its online presence. The deployment uses Oracle Moat for site-level measurement and verification, positioning the application within the Marketing Analytics category to support web measurement and advertising verification for the business.
The implementation is a lightweight, client-side installation with the Oracle Moat measurement tag embedded across primary site pages to capture viewability, attention and verification signals consistent with Marketing Analytics workflows. Operational ownership is centralized, reflecting Adventure Kokoda's single-employee structure, with the application focused on marketing and advertising measurement for the kokodatreks.com domain and integrated into the site content delivery and page instrumentation layer.
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Tag Management | CRM |
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2016 | 2016 |
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Adventure Kokoda PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe ColdFusion | Apps Development | PaaS | n/a | 2011 | 2011 |
In 2011, Adventure Kokoda deployed Adobe ColdFusion to power its customer-facing website. Adventure Kokoda implemented Adobe ColdFusion as its Apps Development platform to provide server-side scripting, CFML template rendering, dynamic content generation, form handling and standard web application services such as session management and data connectivity for the site.
The Adobe ColdFusion runtime is implemented in the web application tier of the company's site and handles page generation and application logic for public-facing content and contact workflows. Integrations are limited to common ColdFusion capabilities including server-side database connectivity, email delivery and file generation, and operational ownership and configuration are centralized with the company operator given the single-staff structure, consistent with compact professional services deployments using Adobe ColdFusion.
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Adventure Kokoda IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Adventure Kokoda
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Adventure Kokoda Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||