Advert.Io
Avenida Dom Manuel De Almeida Trindade, S/N,
Aveiro, 3810-488,
Portugal
Aveiro, 3810-488,
Portugal
n/a
Professional Services
Advert.Io Technographics
Advert.Io Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Advert.Io and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 12 Advert.Io employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Advert.Io has purchased the following applications: Chatlio for Chatbots and Conversational AI in 2020, Google Workspace (Formerly Google G-Suite) for Collaboration in 2018, Hotjar for Customer Experience in 2019 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Advert.Io is running and its propensity to invest more and deepen its relationship with Chatlio , Google , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Advert.Io revenues, which have grown to $2.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Advert.Io intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Advert.Io Tech Stack and Enterprise Applications
Advert.Io AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Chatlio | Legacy | Chatlio | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Advert.Io deployed Chatlio on its public website to provide real-time conversational support and basic lead capture. The implementation used a cloud-hosted Chatlio web widget embedded across customer-facing pages, connecting browser sessions to the vendor hosted service and an agent dashboard managed by the company. This configuration aligns with Chatbots and Conversational AI functional patterns for small professional services firms, enabling synchronous messaging between site visitors and internal staff.
The rollout focused on core Chatbots and Conversational AI capabilities, including live chat sessions, visitor context capture via pre-chat fields, canned responses for repeat inquiries, and session transcript capture for follow up. Operational ownership rested with the customer support and sales functions within Advert.Io, with the widget instrumented on marketing and contact pages to centralize incoming conversational traffic. Governance centered on configuration of chat availability, response routing to the internal agent interface, and retention of conversation records for sales and service workflows.
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Advert.Io Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Advert.Io deployed Google Workspace (Formerly Google G-Suite) to provide cloud-based collaboration and corporate email services. Advert.Io uses Google Workspace (Formerly Google G-Suite) in the Collaboration category to support core business functions such as email, document collaboration, calendaring, and meetings for the professional services firm.
The implementation reflects a cloud-native, tenant-based architecture administered via the Google Admin console, with domain-level provisioning tied to the company web presence as indicated on their site. Functional capabilities align with standard Google Workspace modules, including Gmail, Google Drive, Google Docs, Google Calendar, and Google Meet, enabling communications, content collaboration, and file storage workflows across the organization, and governance is expected to be centralized under an administrative account for user provisioning and policy control.
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Collaboration | Collaboration |
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2022 | 2022 |
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Online Meeting Scheduling | Collaboration |
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2020 | 2020 |
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Advert.Io CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2019 | 2019 |
In 2019, Advert.Io deployed Hotjar across its public website to capture user behavior and support Customer Experience initiatives. The Hotjar implementation used client-side JavaScript instrumentation to enable session recordings, heatmaps, conversion funnel analysis, and on-page feedback surveys, reflecting standard Customer Experience capabilities for qualitative UX capture. Configuration emphasized page level tagging and sampling controls to balance data volume and site performance.
Operational ownership rested with Advert.Io's marketing and product stakeholders, who managed dashboards and qualitative playback to prioritize UX and content adjustments. Governance practices included consent aware recording settings and role based access to session data to address privacy controls applicable in Portugal. The deployment positioned Hotjar as the primary Customer Experience capture and qualitative feedback mechanism on Advert.Io's website.
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2018 | 2018 |
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Advert.Io TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Governance, Risk and Compliance | TRM |
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2020 | 2020 |
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Advert.Io PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Apps Development | PaaS |
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2022 | 2022 |
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Transactional Email | PaaS |
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2019 | 2019 |
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Advert.Io IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Cloud Storage | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Advert.Io
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Advert.Io Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Advert.Io IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Advert.Io digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Advert.Io Technographics
Advert.Io is a Professional Services organization based in Portugal,
with around 12 employees and annual revenues of $2.0 million.
Advert.Io operates a diverse technology stack with applications such as
Chatlio, Google Workspace (Formerly Google G-Suite) and Hotjar,
covering areas like Chatbots and Conversational AI, Collaboration and Customer Experience.
Advert.Io has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Chatlio, Google and Contentsquare.
Advert.Io recently adopted applications including
Slack Connect in 2022, PostHog in 2022 and Amazon EC2 in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Advert.Io’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Advert.Io’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Advert.Io technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.