Montreal, H4A 3T2, QC,
Canada
Aeroplan Technographics
Aeroplan Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aeroplan and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1080 Aeroplan employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aeroplan has purchased the following applications: Microsoft 365 for Collaboration in 2015, Acoustic Analytics (formerly IBM Tealeaf) for Customer Analytics in 2011, Elastic Email API for Transactional Email in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aeroplan is running and its propensity to invest more and deepen its relationship with Microsoft , Salesforce , Acoustic or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aeroplan revenues, which have grown to $400.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aeroplan intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aeroplan Tech Stack and Enterprise Applications
Aeroplan Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2015 | 2015 |
In 2015, Aeroplan implemented Microsoft 365 for Collaboration. The deployment is visible on Aeroplan's website, indicating Microsoft 365 is used for external site integration alongside internal collaboration at the 1080 employee professional services firm. Microsoft 365 delivers standard Collaboration capabilities including cloud email, document management, real-time team chat, and intranet services, aligning the application with corporate communication and content workflows. The Microsoft 365 tenancy functions as the company collaboration backbone as of 2015.
Typical Microsoft 365 deployment architecture for this usage model leverages a cloud-hosted tenancy with services such as Exchange Online, SharePoint Online, and Teams to support email, document collaboration, and synchronous communication, and these services are commonly configured to surface content or authentication on public websites. Operational ownership and governance are expected to reside with IT and digital experience teams who manage tenant configuration, identity controls, and site integration through Microsoft 365 administration and policy settings. This Aeroplan Microsoft 365 Collaboration implementation centers on corporate collaboration and external website integration, reflecting standard cloud-native collaboration tooling for professional services organizations.
|
|
|
|
|
Collaboration | Collaboration |
|
2022 | 2022 |
|
Aeroplan CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Acoustic | Legacy | Acoustic Analytics (formerly IBM Tealeaf) | Customer Analytics | CRM | n/a | 2011 | 2011 |
In 2011, Aeroplan deployed Acoustic Analytics (formerly IBM Tealeaf) on its public website to instrument customer journeys and session behavior. The Customer Analytics deployment captures session level telemetry to support web behavior analysis, session replay, and form and funnel diagnostics for digital customer interactions.
The implementation uses client side JavaScript tagging to collect page events and interaction data, with server side session storage and replay capabilities typical of Acoustic Analytics. Functional capabilities implemented include session replay, page and form analytics, event capture and conversion funnel analysis, which are consumed by customer experience, digital marketing and contact center operations. Governance emphasis centers on role based access to replay data and event auditability to support controlled troubleshooting and analytics workflows.
|
|
|
|
|
Customer Loyalty | CRM |
|
2019 | 2019 |
|
Aeroplan PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Elastic Email | Legacy | Elastic Email API | Transactional Email | PaaS | n/a | 2014 | 2014 |
In 2014, Aeroplan implemented Elastic Email API to manage Transactional Email traffic originating from its public website. The Elastic Email API is embedded in the web application to programmatically send customer-facing transactional communications, including account and membership notifications initiated by site events.
The implementation leverages the Elastic Email API for API-driven message submission and template rendering, paired with standard transactional email capabilities such as SMTP relay, event callbacks for delivery and bounce processing, and delivery reporting for inbox placement and suppression management. Operational coverage centers on the website and customer communications workflows, with the Elastic Email API integrated into the web application backend to automate transactional message flows and to surface event data for downstream processing.
|
Aeroplan IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
|
|
|
|
|
Content Delivery Network | IaaS |
|
2020 | 2020 |
|
Aeroplan CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2020 | 2020 |
|
IT Decision Makers and Key Stakeholders at Aeroplan
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Aeroplan Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||