Vila Nova De Gaia, 4400-335,
Portugal
Aesthetical Concept Technographics
Aesthetical Concept Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aesthetical Concept and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Aesthetical Concept employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aesthetical Concept has purchased the following applications: WooCommerce for eCommerce in 2022, Google Tag Manager for Tag Management in 2020, Cloudflare CDN for Content Delivery Network in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aesthetical Concept is running and its propensity to invest more and deepen its relationship with Automattic , Google , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aesthetical Concept revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aesthetical Concept intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aesthetical Concept Tech Stack and Enterprise Applications
Aesthetical Concept eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2022 | 2022 |
In 2022, Aesthetical Concept deployed WooCommerce from Automattic to power online sales on their website https://www.aestheticalconcept.com/. The WooCommerce eCommerce implementation is delivered as the WordPress plugin on the public site and provides the core storefront, product catalog, shopping cart and checkout framework.
Configuration emphasized product catalog management, basic inventory controls, order management workflows and storefront content administration, with routine operations handled by the small internal team. Governance focuses on site content ownership and order processing procedures, and the deployment is structured for direct web storefront management and ongoing site-level configuration rather than broader enterprise integration.
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Aesthetical Concept CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Tag Manager | Tag Management | CRM | n/a | 2020 | 2020 |
In 2020, Aesthetical Concept implemented Google Tag Manager as its primary Tag Management solution on the company website. Aesthetical Concept uses Google Tag Manager for Tag Management to support marketing and analytics workflows across its online storefront and customer touch points. The implementation places the Google Tag Manager container at the center of client-side tagging for the site.
The deployment included a single container pattern, a structured data layer to surface visitor and session attributes, and a set of event triggers to capture page views, form submissions, and cart interactions. Tags were organized using templates and trigger rules to separate measurement and marketing tags, and tag sequencing was applied to ensure deterministic firing order for critical events. Configuration work emphasized client-side JavaScript data layer pushes and the use of GTM’s built-in preview and debug capabilities during setup.
Operationally the implementation is maintained by the marketing and e-commerce functions, with container access limited through role-based permissions and a simple approval workflow for publishing changes. Change control relied on staged previews and versioned container publishes to manage risk, and lightweight governance was established to review new tags before production activation. The narrative documents Aesthetical Concept Google Tag Manager Tag Management integration with website measurement, reflecting a compact implementation suitable for a 10 person distribution organization.
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Aesthetical Concept IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cloudflare | Legacy | Cloudflare CDN | Content Delivery Network | IaaS | n/a | 2021 | 2021 |
In 2021, Aesthetical Concept implemented Cloudflare CDN. The Cloudflare CDN is deployed in front of the company website at https://www.aestheticalconcept.com and functions as the Content Delivery Network for the organization’s public web presence in Portugal. The implementation centers on serving cached static assets and proxying dynamic requests to the origin web server.
Deployment architecture follows a standard CDN edge model, with configuration for edge caching, TLS termination and HTTP protocol optimization, along with CDN level security controls. Operational coverage is focused on web delivery and site availability, managed by the company’s internal web operations rather than an external integrator. The Cloudflare CDN implementation is integrated at the website layer to handle routing, caching and request proxying as the Content Delivery Network for Aesthetical Concept.
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IT Decision Makers and Key Stakeholders at Aesthetical Concept
| First Name | Last Name | Title | Function | Department | Phone | |
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Apps Being Evaluated by Aesthetical Concept Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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