Hartford, 06156-0001, CT,
United States
Aetna Life Insurance Company Technographics
Aetna Life Insurance Company Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aetna Life Insurance Company and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 27550 Aetna Life Insurance Company employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aetna Life Insurance Company has purchased the following applications: Adobe Experience Manager for Digital Asset Management in 2016, Qualtrics CustomerXM for Customer Experience in 2018, Akamai CDN for Content Delivery Network in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aetna Life Insurance Company is running and its propensity to invest more and deepen its relationship with Adobe Systems , Qualtrics , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aetna Life Insurance Company revenues, which have grown to $16.44 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aetna Life Insurance Company intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aetna Life Insurance Company Tech Stack and Enterprise Applications
Aetna Life Insurance Company Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Adobe Systems | Legacy | Adobe Experience Manager | Digital Asset Management | Content Management | n/a | 2016 | 2016 |
In 2016, Aetna Life Insurance Company deployed Adobe Experience Manager on its website. Adobe Experience Manager is used as a Digital Asset Management platform to centralize creative files, image renditions, metadata, and publishing assets for the Aetna International web presence.
Adobe Experience Manager configuration focused on a centralized asset repository, metadata taxonomy and version control, automated renditions and search indexing, and workflow driven approvals for asset authoring and publishing. The implementation applied standard Digital Asset Management capabilities including tagging, rights metadata, and rendition management to support web publishing cycles.
Operational ownership sits with digital content and marketing teams, using role based access controls and lifecycle governance to manage asset approvals and publication to the Aetna International site. The solution is integrated into the website content delivery and authoring workflows so assets progress from creation through governed approval to published state on the site.
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Aetna Life Insurance Company CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Qualtrics | Legacy | Qualtrics CustomerXM | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Aetna Life Insurance Company implemented Qualtrics CustomerXM on its website to capture and manage customer feedback at digital touchpoints. The deployment is explicitly oriented toward Customer Experience capture and measurement using the Qualtrics CustomerXM platform embedded in web pages and customer journeys.
The implementation was configured to operate standard Customer Experience capabilities such as on-site experience surveys, web intercepts, survey management, and experience analytics. Qualtrics CustomerXM was provisioned to collect structured feedback through embedded survey widgets and session-based intercepts, and to centralize responses for dashboarding and qualitative analysis within the platform.
Operational scope focused on the public website and the digital customer lifecycle, engaging digital teams, customer service, and marketing for feedback design and response handling. Governance was organized around centralized survey templates and role-based access for authorship and reporting, aligning survey workflows with existing customer engagement and feedback processes.
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2020 | 2020 |
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Tag Management | CRM |
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2021 | 2021 |
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Aetna Life Insurance Company IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Akamai | Legacy | Akamai CDN | Content Delivery Network | IaaS | n/a | 2018 | 2018 |
In 2018, Aetna Life Insurance Company implemented Akamai CDN on their website. Akamai CDN serves as the Content Delivery Network for Aetna’s public web presence hosted at aetnainternational.com, centralizing edge delivery for customer-facing HTML, images, and static assets.
The deployment uses standard CDN capabilities consistent with the Content Delivery Network category, including global edge caching, origin pull configuration to the website origin, TLS termination and certificate management, HTTP/2 support, and configurable caching and purge rules. Akamai CDN is configured to handle cache-control policies and content invalidation workflows, and the implementation includes operational controls for certificate lifecycle and delivery configuration.
Operational scope is focused on the corporate public website, aligning the Akamai CDN application with web content delivery and online customer engagement functions. Governance and operational processes emphasize cache policy management, DNS cutover and traffic steering at launch, and ongoing configuration change control for delivery rules and security settings.
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Aetna Life Insurance Company CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Aetna Life Insurance Company
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Apps Being Evaluated by Aetna Life Insurance Company Executives
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