AI Buyer Insights:

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● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

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● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

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● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

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● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

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● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

● Fluke Corporation, an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● Michelin, an e2open customer evaluated Oracle Transportation Management

● Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

● Marriott International, an Oracle PeopleSoft ERP customer evaluated Microsoft Dynamics 365 Business Central

● Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

● First Citizens Bank, a Fiserv Signature Bank Platform customer evaluated FIS Core Banking

● Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

● First Horizon Bank, an nCino Loan Origination customer evaluated FIS Commercial Loan Servicing

● Coles Supermarkets, an Oracle Retek POS customer evaluated NCR Voyix Counterpoint

● Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

● Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

● Zurich Insurance Group, a Guidewire ClaimCenter customer evaluated Duck Creek Claims

● Southern Company, a Hitachi Ventyx FocalPoint customer evaluated AVEVA PI System

● Washington State University, a Workday Time customer evaluated UKG Pro Timekeeping

● Ivy Tech Community College, a RNL ScaleFunder customer evaluated Virtuous CRM

● Indiana University, an Oracle PeopleSoft Global Payroll customer evaluated Workday Payroll

● ASGC Group, an Oracle E-Business Suite customer evaluated Oracle Cloud ERP

● JLG Industries, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Habib Bank, an Finastra Misys FusionBanking Equation customer evaluated FIS Core Banking

● Printpack, an Oracle JD Edwards EnterpriseOne customer evaluated Oracle Cloud ERP

● Synovus Bank, a Q2 Digital Banking customer evaluated Apiture Digital Banking

● Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

● City of Richmond, VA, an Oracle E-Business Suite customer evaluated Tyler Munis ERP

● Sunflower Bank, a Fiserv Signature Bank customer evaluated FIS Horizon

● Florida State University, an Oracle PeopleSoft HCM customer evaluated Workday HCM

● Pacific Coast Producers, an Oracle JD Edwards EnterpriseOne customer evaluated SAP S/4HANA Cloud

● Hendrick Automotive, an Oracle NetSuite Procurement customer evaluated Coupa Procurement

● Deutsche Rentenversicherung Bund, a SAP S/4 HANA HCM customer evaluated SAP SuccessFactors Employee Central

● City of Fresno, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Becker Industrie, a Microsoft Dynamics AX customer evaluated Microsoft Dynamics 365 F&O

● Travelers, an Exterro Zapproved ZDiscovery customer evaluated LexisNexis CounselLink

● Department Of Homeland Security, an Oracle E-Business Suite customer evaluated SAP S/4HANA Cloud

● TJX Companies, an Oracle E-Business Suite customer evaluated Workday Financial

● MECCA Australia, a Microsoft Dynamics NAV customer evaluated SAP S/4HANA

● Hong Kong Polytechnic University (PolyU) , an Oracle E-Business Suite customer evaluated SAP S/4 HANA

● California Polytechnic State University, an Oracle PeopleSoft ERP customer evaluated Oracle Cloud ERP

● Adelphi University, an ADP Enterprise eTIME customer evaluated Workday Time and Attendance

● Harvard University, an Oracle PeopleSoft HCM customer evaluated Oracle Cloud HCM

● BDO Unibank, a Finastra Misys Opics customer evaluated ION IT2 Treasury

● Ahold Delhaize USA, an Oracle Retail Merchandising customer evaluated SAP Retail Management

● Albertsons, a Procurant One customer evaluated Oracle Procurement Cloud

Afg Law
Location
20 Mawdsley Street,
Bolton, BL1 1LE,
United Kingdom
Website
https://www.afglaw.co.uk/
Phone
44 16 1359-3880
Artw industry
Professional Services
Employee
Revenue

Afg Law Technographics

Afg Law Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Afg Law and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Afg Law employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Afg Law has purchased the following applications: Rocket.chat for Chatbots and Conversational AI in 2022, Algolia Search for Application, Web and Enterprise Search in 2022, Ruler Analytics for Marketing Analytics in 2020 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Afg Law is running and its propensity to invest more and deepen its relationship with Rocket.chat , Algolia , Ruler Analytics or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Afg Law revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Afg Law intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Afg Law Tech Stack and Enterprise Applications

Afg Law AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Rocket.chat Legacy Rocket.chat Chatbots and Conversational AI AI-Powered Application n/a 2022 2022
In 2022, Afg Law deployed Rocket.chat on their website, implementing a Chatbots and Conversational AI capability to capture and manage client inquiries. Afg Law deployed Rocket.chat as the conversational layer to support client intake and front-office messaging for the firm’s public site, with the application embedded as a web chat interface for real-time engagement and initial triage. Configuration focused on web-embedded messaging, canned responses, session routing to office staff, and basic access controls, with Rocket.chat serving as the primary interface for client-facing conversations. Operational scope is limited to front-office and client intake functions, managed internally by the firm’s small team, with governance centered on internal ownership of response scripts and user access rather than external integrator oversight.
Afg Law Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Algolia Legacy Algolia Search Application, Web and Enterprise Search Content Management n/a 2022 2022
In 2022, Afg Law implemented Algolia Search to power site search on its public website. The deployment provides Application, Web and Enterprise Search capabilities for client facing content discovery and navigation across practice pages and firm resources, and Afg Law implemented Algolia Search on their website with configuration focused on relevance and indexing for legal content. The implementation uses a hosted search architecture with Algolia Search index services and front end integration into the website, delivering autocomplete, search as you type, faceting, and result ranking consistent with the Application, Web and Enterprise Search category. Configuration centered on index schema, query rules, and relevance tuning, and operational ownership was assigned to the website and content owners who manage indexing cadence and search tuning through the Algolia dashboard and site content updates, with governance focused on content indexing policies and periodic relevance reviews.
Afg Law CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Ruler Analytics Legacy Ruler Analytics Marketing Analytics CRM n/a 2020 2020
In 2020 Afg Law implemented Ruler Analytics on its website to establish Marketing Analytics capability for lead attribution and conversion tracking. The engagement centers on Ruler Analytics as the primary analytics application for the firm, aligning web session data with inbound contact events to support marketing reporting and lead qualification. The deployment is a browser-based implementation of the Ruler Analytics tracking script embedded across site pages, configured to capture session-level attribution, form submission events, and phone inquiry markers. Configuration work focused on mapping conversion events to standardized naming conventions and correlating visitor source data with generated leads, consistent with Marketing Analytics functional workflows. Operational scope is website-focused for this 10 employee professional services firm, with the tool operating within marketing and front-office processes to provide attribution data for campaign assessment and lead handling. Governance concentrated on event taxonomy, form-to-lead mapping, and ongoing data hygiene to maintain consistent attribution across the site.
Marketing Automation CRM 2020 2020
Afg Law IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Application Hosting and Computing Services IaaS 2018 2018
Content Delivery Network IaaS 2022 2022
Content Delivery Network IaaS 2022 2022
Afg Law CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2018 2018

IT Decision Makers and Key Stakeholders at Afg Law

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Afg Law Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Afg Law IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Afg Law digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Afg Law Technographics
Afg Law is a Professional Services organization based in United Kingdom, with around 10 employees and annual revenues of $1.0 million.
Afg Law operates a diverse technology stack with applications such as Rocket.chat, Algolia Search and Ruler Analytics, covering areas like Chatbots and Conversational AI, Application, Web and Enterprise Search and Marketing Analytics.
Afg Law has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Rocket.chat, Algolia and Ruler Analytics.
Afg Law recently adopted applications including Rocket.chat in 2022, Algolia Search in 2022 and Cloudflare CDN in 2022, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Afg Law’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Afg Law’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Afg Law technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.