AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Afound Tech Stack and Enterprise Applications

Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2018 2018
In 2018, Afound deployed Microsoft 365 to support Collaboration across its retail operations. Afound, a Sweden-based retailer with 200 employees and approximately 22,000,000 in revenue, used Microsoft 365 on their website as part of a broader cloud-first collaboration strategy, provisioning cloud-hosted services for internal and web-facing workflows. The implementation centered on core Microsoft 365 Collaboration modules, including Exchange Online for corporate email, SharePoint Online for content management and web content staging, OneDrive for file synchronization, and Microsoft Teams for real-time chat and meetings, enabling document collaboration, version control, and presence. Identity and access management aligned with Microsoft 365 identity services to control user access across corporate and site integrations, and governance work focused on content publishing workflows and access policies to support merchandising, marketing, and customer support collaboration.
eCommerce
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Mirakl Legacy Mirakl Marketplace Platform eCommerce eCommerce n/a 2016 2016
In 2016, Afound implemented Mirakl Marketplace Platform to introduce marketplace capabilities into its online retail operations. The Mirakl Marketplace Platform was deployed as a cloud marketplace layer providing seller onboarding, catalog and offer management, order orchestration, and commission and payout configuration, aligned with standard eCommerce marketplace functionality. Configuration emphasized modular seller portals, offer rules engines, and catalog taxonomy to enable third party assortment alongside Afound merchandised inventory. Afound's Mirakl Marketplace Platform in the eCommerce category supports vendor management, merchandising, and eCommerce operations for the retailer. Governance and process workstreams focused on centralized marketplace policy, formalized seller onboarding workflows, and catalog quality controls to manage marketplace listings and transaction orchestration. The implementation centers on marketplace management, vendor onboarding, and transactional orchestration as core capabilities for Afound's online sales strategy.
eCommerce eCommerce 2021 2021
CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Experience Cloud Customer Experience CRM n/a 2018 2018
In 2018, Afound implemented Adobe Experience Cloud on its website to support customer-facing digital commerce and marketing activities. The Adobe Experience Cloud deployment aligns with the Customer Experience category and serves Afound as the primary vendor platform for web content, customer engagement, and site-level experience management on its Sweden retail site. The implementation is consistent with Customer Experience functional capabilities, including web content management and personalization, analytics and audience segmentation, campaign orchestration, and tag and data-layer instrumentation to support online merchandising and promotional workflows. Operational ownership is oriented around e-commerce and marketing functions, with the deployment focused on driving site experience, content publishing, and customer engagement processes through Adobe Experience Cloud.
Customer Experience CRM 2019 2019
Digital Advertising Platform CRM 2021 2021
Marketing Analytics CRM 2021 2021
Marketing Automation CRM 2020 2020
ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2021 2021
IT Service Management ITSM 2021 2021
TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2021 2021
Governance, Risk and Compliance TRM 2021 2021
IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2020 2020
Application Hosting and Computing Services IaaS 2007 2007
Content Delivery Network IaaS 2021 2021
Content Delivery Network IaaS 2018 2018
Content Delivery Network IaaS 2021 2021

IT Decision Makers and Key Stakeholders at Afound

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Afound Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Afound IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Afound digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Afound Technographics
Afound is a Retail organization based in Sweden, with around 200 employees and annual revenues of $22.0 million.
Afound operates a diverse technology stack with applications such as Microsoft 365, Mirakl Marketplace Platform and Adobe Experience Cloud, covering areas like Collaboration, eCommerce and Customer Experience.
Afound has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Mirakl and Adobe Systems.
Afound recently adopted applications including Voyado Apptus eCommerce in 2021, Xandr Invest (ex AppNexus DSP) in 2021 and Microsoft Clarity in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Afound’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Afound’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Afound technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.