Agents' Mutual
Po Box 450,
Aldershot, GU11 9FZ,
United Kingdom
Aldershot, GU11 9FZ,
United Kingdom
44 80 8120-2877
Professional Services
Agents' Mutual Technographics
Agents' Mutual Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Agents' Mutual and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 103 Agents' Mutual employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Agents' Mutual has purchased the following applications: Expert Agent Touch for Agency Management in 2021, GumGum for Artificial Intelligence Marketing in 2021, Google Workspace (Formerly Google G-Suite) for Collaboration in 2014 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Agents' Mutual is running and its propensity to invest more and deepen its relationship with Websky , GumGum , Google or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Agents' Mutual revenues, which have grown to $18.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Agents' Mutual intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Agents' Mutual Tech Stack and Enterprise Applications
Agents' Mutual ERP Services and Operations
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Websky | Legacy | Expert Agent Touch | Agency Management | ERP Services and Operations | n/a | 2021 | 2021 |
In 2021, Agents' Mutual deployed Expert Agent Touch as an Agency Management solution embedded on its website. Agents' Mutual Expert Agent Touch Agency Management was used to surface property listings and capture leads directly from the public site, establishing a direct link between web inquiries and the agency back office.
The implementation emphasized core Agency Management capabilities such as contact and property listing management, lead capture and routing, appointment scheduling, and document and task tracking. Expert Agent Touch was configured to expose listing and inquiry workflows through the corporate website, consolidating prospect records and publishing listings from the application to the site interface.
Operational coverage included agency operations, sales and client services, with centralized administration and role based access controls to manage permissions across teams. Governance centered on website widget configuration and publishing workflows, and the deployment was provisioned to operate alongside the existing web infrastructure with no named third party systems provided in the source.
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Agents' Mutual AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| GumGum | Legacy | GumGum | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Agents' Mutual implemented GumGum on its website. The deployment uses GumGum within the Artificial Intelligence Marketing category to enable contextual advertising and programmatic creative placement, aligning with the company marketing and digital advertising function.
The implementation was executed as a site-level client script integration embedded in the corporate web property, configuring GumGum capabilities such as contextual targeting, viewability optimization, and brand safety controls that are typical for Artificial Intelligence Marketing platforms. Operational coverage is focused on the website and digital channels, with governance centered on tag management, inventory controls, and marketing team oversight during rollout.
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Agents' Mutual Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2014 | 2014 |
In 2014, Agents' Mutual implemented Google Workspace (Formerly Google G-Suite). The deployment established Google Workspace (Formerly Google G-Suite) as the primary cloud-hosted collaboration suite for the firm, and the implementation is categorized as Collaboration supporting corporate email, calendaring, document creation, and file storage.
Configuration focused on standard Google Workspace functional modules including Gmail, Google Calendar, Google Drive, Google Docs, Sheets, Slides, and Groups to enable synchronous and asynchronous collaboration. Administration was managed through the Google Workspace admin console for domain and user provisioning, role based access controls, and shared drives for team content governance.
The deployment covers the organization broadly across its approximately 103 employees in the United Kingdom and supports core business functions such as professional services delivery, internal communications, and administrative operations. Agents' Mutual is using Google Workspace on their website, indicating public facing references to the suite and centralized management of corporate accounts through the Google Workspace platform.
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Collaboration | Collaboration |
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2020 | 2020 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2014 | 2014 |
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Agents' Mutual Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Web Content Management | Content Management |
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2020 | 2020 |
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Agents' Mutual CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2021 | 2021 |
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Data Management Platform | CRM |
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2017 | 2017 |
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Data Management Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2015 | 2015 |
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Digital Advertising Platform | CRM |
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2018 | 2018 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2021 | 2021 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Digital Advertising Platform | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Analytics, Marketing Automation | CRM |
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2017 | 2017 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2014 | 2014 |
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Real Estate CRM | CRM |
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2022 | 2022 |
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Agents' Mutual ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Performance Management | ITSM |
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2017 | 2017 |
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Agents' Mutual PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2014 | 2014 |
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Transactional Email | PaaS |
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2014 | 2014 |
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Transactional Email | PaaS |
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2014 | 2014 |
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Transactional Email | PaaS |
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2016 | 2016 |
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Agents' Mutual IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2016 | 2016 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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Agents' Mutual CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Agents' Mutual
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Agents' Mutual Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Agents' Mutual IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Agents' Mutual digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||
FAQ - APPS RUN THE WORLD Agents' Mutual Technographics
Agents' Mutual is a Professional Services organization based in United Kingdom,
with around 103 employees and annual revenues of $18.0 million.
Agents' Mutual operates a diverse technology stack with applications such as
Expert Agent Touch, GumGum and Google Workspace (Formerly Google G-Suite),
covering areas like Agency Management, Artificial Intelligence Marketing and Collaboration.
Agents' Mutual has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Websky, GumGum and Google.
Agents' Mutual recently adopted applications including
StackPath CDN in 2023, Slack Connect in 2022 and 10ninety in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Agents' Mutual’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Agents' Mutual’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Agents' Mutual technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.