Airbase
220 Montgomery St. 9th Floor, Suite 991,
San Francisco, 94107, CA,
United States
San Francisco, 94107, CA,
United States
1 800-604-4380
Professional Services
Airbase Technographics
Airbase Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Airbase and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 120 Airbase employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Airbase has purchased the following applications: Drift AI Chatbot for Chatbots and Conversational AI in 2019, Zoominfo Platform for Account Based Marketing in 2022, SardineAI Platform for AML, Fraud and Compliance in 2024 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Airbase is running and its propensity to invest more and deepen its relationship with Drift , Ruby , Zoominfo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Airbase revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Airbase intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Airbase Tech Stack and Enterprise Applications
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Airbase implemented Drift AI Chatbot on its public website to provide automated conversational engagement and real-time visitor interaction. Airbase deployed Drift AI Chatbot, a Chatbots and Conversational AI solution, to support marketing, sales, and customer success functions by capturing leads, initiating qualification flows, and maintaining continuous web-based engagement.
The deployment is delivered as an embedded web chat interface and configured with conversational playbooks, automated qualification scripts, and scripted handoff to human agents when conversations exceed bot scope. Governance for the Drift AI Chatbot implementation centers on playbook versioning, content management for chat scripts, and explicit bot to human handoff rules, with conversation analytics used to refine messaging and response workflows.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoominfo | Legacy | Zoominfo Platform | Account Based Marketing | CRM | n/a | 2022 | 2022 |
In 2022, Airbase deployed Zoominfo Platform for Account Based Marketing on its website to operationalize targeted account engagement. The Zoominfo Platform is positioned to surface account and contact intelligence from web interactions and to feed account prioritization and outreach within Airbase marketing workflows.
Deployment emphasized website-level instrumentation and data capture, leveraging the Zoominfo Platform capabilities common to Account Based Marketing solutions, including account discovery, firmographic enrichment, intent signal detection, and contact intelligence for visitor-to-account mapping. Operational ownership is concentrated in marketing and demand generation, with ABM workflows coordinated with sales development to standardize target account lists, campaign segmentation, and personalized digital engagement across the site.
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Account Based Marketing | CRM |
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2024 | 2024 |
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Customer Experience | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation, Sales Automation | CRM |
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2019 | 2019 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| SardineAI Corp | Legacy | SardineAI Platform | AML, Fraud and Compliance | TRM | n/a | 2024 | 2024 |
In 2024, Airbase implemented SardineAI Platform to strengthen its AML, Fraud and Compliance posture across procure, pay, and close workflows. The strategic collaboration with Sardine emphasizes a behavior-based fraud management approach embedded into Airbase’s spend management product, reflecting executive level commitment to customer financial security and trust and safety investments.
SardineAI Platform is configured to deliver behavior-based fraud detection, vendor and payment fraud controls, onboarding risk scoring, and chargeback monitoring, aligning with standard AML, Fraud and Compliance functional terminology. Configuration focuses on automated risk signals and policy-driven decisioning to surface anomalous vendor behavior and payment flows within Airbase’s authorization and payment processes.
The integration is described as deep and seamless, with SardineAI Platform feeding risk signals into Airbase’s procure, pay, and close lifecycle rather than operating as a separate standalone console. Operational coverage centers on the Risk Management organization and the Fraud and Chargeback function, with Sardine’s signals used in customer onboarding, vendor verification, payment authorization reviews, and post-payment monitoring.
Governance and workflow changes were coordinated with Airbase’s risk leadership, operationalizing Sardine outputs into established review queues and fraud escalation procedures. Airbase framed the partnership as an expansion of internal capability, integrating Sardine expertise with existing fraud review workflows and ongoing risk oversight by the VP of Risk Management and the Manager of Fraud and Chargeback.
Airbase and Sardine characterize the outcome as significantly bolstering Airbase’s risk management capabilities and enabling more frictionless onboarding of legitimate customers, while enhancing the platform’s ability to prevent vendor and payment fraud. SardineAI Platform is presented by both companies as a core AML, Fraud and Compliance component that augments Airbase’s capacity to protect customer funds and reduce fraudulent attacks.
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2002 | 2002 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Airbase
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Airbase Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Airbase IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Airbase digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Airbase Technographics
Airbase is a Professional Services organization based in United States,
with around 120 employees and annual revenues of $10.0 million.
Airbase operates a diverse technology stack with applications such as
Drift AI Chatbot, Zoominfo Platform and SardineAI Platform,
covering areas like Chatbots and Conversational AI, Account Based Marketing and AML, Fraud and Compliance.
Airbase has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Drift, Zoominfo and SardineAI Corp.
Airbase recently adopted applications including
6sense Account Engagement Platform in 2024, SardineAI Platform in 2024 and Zoominfo Platform in 2022,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Airbase’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Airbase’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Airbase technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.