Alain Afflelou France
Tour Trinity - 1 bis Esplanade de la Defense,
Courbevoie, 92400,
France
Courbevoie, 92400,
France
33 1-49-37-73-77
Retail
Alain Afflelou France Technographics
Alain Afflelou France Software Purchases and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Alain Afflelou France and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 5000 Alain Afflelou France employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Alain Afflelou France has purchased the following applications: Visa Authorize.Net for Payment Processing in 2020, Nibelis Recruitment for Recruiting in 2019, iAdvize Conversational Platform for Chatbots and Conversational AI in 2016 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Alain Afflelou France is running and its propensity to invest more and deepen its relationship with Visa , PayPal , PayPlug or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Alain Afflelou France revenues, which have grown to $667.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Alain Afflelou France intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Alain Afflelou France Data, Technology Stack, and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Visa | Legacy | Visa Authorize.Net | Payment Processing | ERP Financial Management | n/a | 2020 | 2020 |
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Payment Processing | ERP Financial Management |
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2025 | 2025 |
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Payment Processing | ERP Financial Management |
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2025 | 2025 |
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HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Nibelis | Legacy | Nibelis Recruitment | Recruiting | HCM | n/a | 2019 | 2019 |
In 2019 Alain Afflelou France implemented Nibelis Recruitment as part of a broader deployment of Nibelis Talents to harmonize payroll and HR across multiple entities. The deployment targeted consolidation of HR data and talent workflows, bringing recruitment and onboarding processes under a single application to improve data continuity between hiring and pay.
The Nibelis Recruitment implementation focused on candidate lifecycle management, applicant tracking, and onboarding tied into core HR employee records. Configuration work established a common HR data model to enable automated handoffs from recruitment to onboarding and into payroll processing, and recruiting workflows were orchestrated with role based approvals to reflect retail staffing patterns.
The project integrated Nibelis Recruitment with the company payroll consolidation and core HR modules to align hire to pay data flows and to streamline reporting and payroll tasks. Operational coverage included HR and payroll teams across multiple Alain Afflelou entities in France, supporting centralized reporting and cross entity headcount processes while maintaining a single source of truth for employee and candidate records.
Governance changes centered on centralized HR process ownership and standardized recruiting to onboarding workflows across entities, with configuration governance to maintain the unified data model. The customer reported savings of about 20% on SIRH cost and significant time savings on reporting and payroll tasks as part of the Nibelis deployment, positioning Nibelis Recruitment in the Recruiting category as the central talent intake and onboarding layer integrated with payroll and core HR.
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| iAdvize | Legacy | iAdvize Conversational Platform | Chatbots and Conversational AI | AI-Powered Application | n/a | 2016 | 2016 |
In 2016, Alain Afflelou France implemented the iAdvize Conversational Platform on its customer-facing website. The iAdvize Conversational Platform was deployed as a Chatbots and Conversational AI solution to deliver real-time web chat and automated conversational engagement alongside human agents.
The deployment centered on a web chat widget embedded in the e-commerce site, with configuration focused on conversational routing and operator ergonomics. Functional capabilities implemented included automated bot flow orchestration, human escalation paths, an agent console for live responses, proactive engagement triggers, and transcript logging to support retail customer service workflows. The implementation emphasized conversational workflows typical of Chatbots and Conversational AI, such as scripted flows, quick replies, and context sharing between bot and agent.
Operational ownership was placed with customer service and e-commerce teams responsible for on-site customer interactions, covering pre-sales assistance and support inquiries via the website. Governance relied on defined conversational scripts and routing rules to ensure consistent messaging and handoff behavior, with the iAdvize Conversational Platform providing the web-embedded SaaS conversational layer for those business functions.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Audio Video and Web Conferencing | Collaboration |
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2017 | 2017 |
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Collaboration | Collaboration |
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2021 | 2021 |
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Collaboration | Collaboration |
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2022 | 2022 |
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Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Video Editing | Content Management |
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2022 | 2022 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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eCommerce Fraud Protection | eCommerce |
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2025 | 2025 |
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eCommerce | eCommerce |
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2025 | 2025 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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SCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Order Management | SCM |
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2018 | 2018 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Customer Experience | CRM |
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2018 | 2018 |
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Customer Experience | CRM |
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2023 | 2023 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2016 | 2016 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Digital Advertising Platform | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Analytics | CRM |
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2017 | 2017 |
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Marketing Analytics | CRM |
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2023 | 2023 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Analytics | CRM |
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2025 | 2025 |
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Marketing Analytics, Data Management Platform | CRM |
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2023 | 2023 |
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Marketing Analytics, Tag Management | CRM |
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2023 | 2023 |
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Marketing Automation | CRM |
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2020 | 2020 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2025 | 2025 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Tag Management | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2016 | 2016 |
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Tag Management | CRM |
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2025 | 2025 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Performance Management | ITSM |
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2017 | 2017 |
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Application Performance Management | ITSM |
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2023 | 2023 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Governance, Risk and Compliance | TRM |
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2021 | 2021 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Apps Development | PaaS |
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2021 | 2021 |
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Transactional Email | PaaS |
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2017 | 2017 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2013 | 2013 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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Content Delivery Network | IaaS |
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2024 | 2024 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Content Delivery Network | IaaS |
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2025 | 2025 |
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Domain Name System (DNS) | IaaS |
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2016 | 2016 |
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Domain Name System (DNS) | IaaS |
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2024 | 2024 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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Application Security (AppSec) | CyberSecurity |
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2020 | 2020 |
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Application Security (AppSec) | CyberSecurity |
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2025 | 2025 |
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Identity and Access Management (IAM) | CyberSecurity |
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2017 | 2017 |
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Identity and Access Management (IAM) | CyberSecurity |
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2023 | 2023 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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Secure Sockets Layer (SSL) | CyberSecurity |
|
2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Alain Afflelou France
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Alain Afflelou France Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Alain Afflelou France Technographics
Alain Afflelou France is a Retail organization based in France,
with around 5000 employees and annual revenues of $667.0 million.
Alain Afflelou France operates a diverse technology stack with applications such as
Visa Authorize.Net, Nibelis Recruitment and iAdvize Conversational Platform,
covering areas like Payment Processing, Recruiting and Chatbots and Conversational AI.
Alain Afflelou France has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Visa, Nibelis and iAdvize.
Alain Afflelou France recently adopted applications including
PayPal Braintree in 2025, PayPlug in 2025 and Visa CardinalCommerce in 2025,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Alain Afflelou France’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Alain Afflelou France’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
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