Colchester, CO4 9AE,
United Kingdom
Albea Group UK Technographics
Albea Group UK Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Albea Group UK and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1200 Albea Group UK employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Albea Group UK has purchased the following applications: Sage Snowdrops HR for Core HR in 2013, Microsoft 365 for Collaboration in 2018, Hotjar for Customer Experience in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Albea Group UK is running and its propensity to invest more and deepen its relationship with Sage , Microsoft , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Albea Group UK revenues, which have grown to $200.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Albea Group UK intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Albea Group UK Tech Stack and Enterprise Applications
Albea Group UK HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Sage | Legacy | Sage Snowdrops HR | Core HR | HCM | n/a | 2013 | 2013 |
In 2013, Albea Group UK implemented Sage Snowdrops HR as its centralized Core HR system for UK operations supporting approximately 1,200 employees. The deployment established an authoritative employee master and administrative recordkeeping to support HR and payroll functions across the organization.
Implementation included an update to the SAGE Snowdrop HR database to consolidate employee records and standardize Core HR processes, and involved configuration of employee lifecycle management, absence and leave tracking, and HR reporting capabilities consistent with Core HR applications. Governance emphasized central HR ownership of master data and documented procedural changes to HR administration, with a phased rollout of administrative capabilities across HR and payroll teams during 2013.
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Albea Group UK Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2018 | 2018 |
In 2018, Albea Group UK implemented Microsoft 365, deploying Microsoft 365 as its primary Collaboration application. The deployment is publicly referenced on the company website, confirming Microsoft 365 is in active use by the organization.
The Microsoft 365 implementation focuses on core Collaboration capabilities, with typical functional modules expected to include Exchange Online for corporate email, Microsoft Teams for real time collaboration and meetings, SharePoint Online for intranet and document management, and OneDrive for user file storage. Configuration appears oriented to standard productivity and document collaboration workflows consistent with the Collaboration category, including centralized identity and access control within a single Microsoft 365 tenant.
Operational coverage aligns with a mid market manufacturer, extending across corporate functions for approximately 1,200 employees in the United Kingdom, including product development, sales, and corporate services. Governance is managed through the IT organization, with tenant level administration and standard Collaboration controls applied to the Microsoft 365 environment, and the public site references indicate surface level integration or linkage between web properties and Microsoft 365 services.
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Albea Group UK CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2018 | 2018 |
In 2018, Albea Group UK implemented Hotjar on its public website to capture qualitative user behavior data. The deployment uses Hotjar as a Customer Experience tool, instrumenting site pages with Hotjar tracking to enable session replay and heatmap collection for web properties.
Configuration focused on Hotjar modules typical for Customer Experience implementations, including session recordings, click and move heatmaps, form analytics, funnel tracking, and on‑page feedback widgets such as polls and surveys. Implementation work emphasized page-level tag placement, sampling rules for recordings, and filter configurations to limit capture to targeted user journeys and conversion flows.
Operational ownership aligned with digital channels, UX design, and marketing teams who consume Hotjar insights for qualitative research and conversion analysis, with role-based access and basic data governance to control replay visibility. Albea Group UK positioned Hotjar in its Customer Experience stack to inform product, UX, and marketing decision making.
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Marketing Analytics | CRM |
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2018 | 2018 |
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Marketing Analytics | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2018 | 2018 |
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Albea Group UK PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Transactional Email | PaaS |
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2018 | 2018 |
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Albea Group UK IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2018 | 2018 |
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IT Decision Makers and Key Stakeholders at Albea Group UK
| First Name | Last Name | Title | Function | Department | Phone | |
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Director of Operations | Director | Finance | |
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HR Manager | Manager | HR | |
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IT Manager | Manager | IT | |
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Apps Being Evaluated by Albea Group UK Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||