Blumenau, 89072-000, SC,
Brazil
Altenburg Industria Textil Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Altenburg Industria Textil and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1000 Altenburg Industria Textil employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Altenburg Industria Textil has purchased the following applications: Hi Platform Chat for Chatbots and Conversational AI in 2020, Microsoft 365 for Collaboration in 2017, Clearsale for eCommerce Fraud Protection in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Altenburg Industria Textil is running and its propensity to invest more and deepen its relationship with Hi Platform , Microsoft , Clearsale or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Altenburg Industria Textil revenues, which have grown to $300.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Altenburg Industria Textil intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Hi Platform | Legacy | Hi Platform Chat | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Altenburg Industria Textil implemented Hi Platform Chat. The deployment places Hi Platform Chat on the company public website as an embedded conversational widget that connects to Hi Platform's cloud-hosted conversational engine. This implementation is categorized as Chatbots and Conversational AI and provides a web-based conversational layer for customer engagement on site pages.
Functional capabilities implemented include automated conversational flows for frequently asked questions, scripted lead capture and session-based routing to human agents, with conversational content and flow orchestration managed through the Hi Platform Chat administrative console. The operational scope centers on website customer engagement and support, impacting customer service and commercial engagement functions across Altenburg's online channels. Governance follows staged content updates and operator handoff procedures to maintain response accuracy and conversational consistency.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Clearsale | Legacy | Clearsale | eCommerce Fraud Protection | eCommerce | n/a | 2020 | 2020 |
In 2020, Altenburg Industria Textil implemented Clearsale eCommerce Fraud Protection on its public website. The deployment targeted the companys online sales channel in Brazil, embedding fraud screening during the checkout and order submission stages to assess risk before fulfillment.
The Clearsale implementation applies core eCommerce Fraud Protection capabilities, including real-time order scoring, automated decisioning rules, and a manual review queue for higher risk transactions. Configuration work centered on tuning fraud scoring thresholds, defining routing rules for review, and establishing merchant-controlled decision logic to align with Altenburgs order acceptance policies.
Operational ownership for the solution spans e-commerce operations, payments review, and customer service, centralizing online order screening workflows and routing suspect transactions into a structured review process prior to shipment. Governance changes included defined review ownership, escalation workflows, and updates to order handling procedures to incorporate Clearsale risk assessments into fulfillment decision making.
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eCommerce | eCommerce |
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2020 | 2020 |
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Personalization and Product Recommendations | eCommerce |
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2019 | 2019 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2019 | 2019 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2018 | 2018 |
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PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2021 | 2021 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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