AMA Group
Level 5/484 St Kilda Rd,
Melbourne, 3004, VIC,
Australia
Melbourne, 3004, VIC,
Australia
61 3 7066-5022
Automotive
AMA Group Technographics
AMA Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by AMA Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 3621 AMA Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AMA Group has purchased the following applications: LiveHire ATS for Applicant Tracking System in 2023, Microsoft 365 for Collaboration in 2016, Intuit Mailchimp for Marketing Automation in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AMA Group is running and its propensity to invest more and deepen its relationship with LiveHire , ReadyTech , UKG or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AMA Group revenues, which have grown to $656.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AMA Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AMA Group Tech Stack and Enterprise Applications
AMA Group HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| LiveHire | Legacy | LiveHire ATS | Applicant Tracking System | HCM | n/a | 2023 | 2023 |
In 2023, AMA Group deployed LiveHire ATS on its public website. The deployment uses the LiveHire ATS as an Applicant Tracking System to capture candidate applications directly through the career site and to present job listings on amagroupltd.com.
Configuration is centered on core Applicant Tracking System capabilities including job posting management, candidate capture, applicant tracking workflows, and talent pool segmentation. LiveHire ATS is configured to support recruiter queues, role based permissions, and configurable screening stages consistent with ATS functional terminology.
The implementation embeds LiveHire ATS components into AMA Group's website career portal, enabling direct candidate submission and profile creation via the site. Operational ownership sits with recruitment and human resources, with the system supporting talent acquisition workflows across the organization.
Governance emphasis is on centralized requisition visibility and recruiter workflow governance, aligning hiring managers and HR reviewers around the platform. Data capture and candidate record management are controlled through the LiveHire ATS configuration and role based access, supporting recruitment process standardization.
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Core HR | HCM |
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2015 | 2016 |
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Payroll | HCM |
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2015 | 2016 |
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Workforce Management | HCM |
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2020 | 2020 |
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AMA Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2016 | 2016 |
In 2016, AMA Group implemented Microsoft 365 as a Collaboration platform supporting IT and corporate communications. The deployment introduced cloud-native productivity and communication tooling across AMA Group's Australian operations, aligning with enterprise email, team chat, and document collaboration use cases. Public site traces show Microsoft 365 is used on their website.
Configuration appears to follow standard Microsoft 365 functional modules, including Exchange Online for email, Microsoft Teams for synchronous collaboration, SharePoint Online for intranet and document management, and OneDrive for endpoint file sync, each mapping to core Collaboration capabilities. Operational governance emphasis is consistent with Collaboration deployments, including identity and access management, content lifecycle and retention policies, and Teams and SharePoint usage governance to control information flows. The AMA Group Microsoft 365 Collaboration implementation thus centralizes productivity tooling for IT, communications, and business teams.
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AMA Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Intuit | Legacy | Intuit Mailchimp | Marketing Automation | CRM | n/a | 2020 | 2020 |
In 2020, AMA Group implemented Intuit Mailchimp as its Marketing Automation solution and deployed Mailchimp on its corporate website to capture leads and manage email engagement. The implementation was centered on web-driven audience capture and campaign delivery tied directly to site interactions.
Configuration emphasized audience management, template design, campaign orchestration, automated email workflows, embedded signup forms, and A/B testing, reflecting standard Marketing Automation capabilities. Intuit Mailchimp was configured for list segmentation, automation triggers, campaign scheduling, and template libraries to support recurring and event driven communications.
Operational scope focused on marketing and customer engagement functions, with governance instituted for subscriber consent, list hygiene, and campaign approval workflows. Integration was implemented through embedded website forms and direct site-level use of Intuit Mailchimp features, enabling web captured contacts to flow into Mailchimp audience management for ongoing campaign orchestration.
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AMA Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2022 | 2022 |
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AMA Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at AMA Group
| First Name | Last Name | Title | Function | Department | Phone | |
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CFO | CXO | Finance | |
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People and Culture Support Manager | Manager | HR | |
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Group Human Resources Director | Director | HR | |
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Chief Operating Officer | CXO | Finance | |
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HR Director | Director | HR | |
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HR Support Manager | Manager | HR | |
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Chief People Officer | CXO | HR | |
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General Manager People | Manager | HR | |
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Head of Group Remuneration and Payroll | Director | HR | |
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General Manager People | Director | HR | |
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General Manager People | Director | HR | |
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Group General Manager of Business Services | Director | IT | |
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Apps Being Evaluated by AMA Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from AMA Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the AMA Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD AMA Group Technographics
AMA Group is a Automotive organization based in Australia,
with around 3621 employees and annual revenues of $656.0 million.
AMA Group operates a diverse technology stack with applications such as
LiveHire ATS, Microsoft 365 and Intuit Mailchimp,
covering areas like Applicant Tracking System, Collaboration and Marketing Automation.
AMA Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as LiveHire, Microsoft and Intuit.
AMA Group recently adopted applications including
LiveHire ATS in 2023, Freshservice in 2022 and UKG Workforce Central (ex Kronos Workforce Central) in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of AMA Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates AMA Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete AMA Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.