Amazon India
Nos. 1401 to 1421, 14th Floor Block - E,International Trade Tower, Nehru Place,
New Delhi, 110019,
India
New Delhi, 110019,
India
91 98 1860 5925
Retail
Amazon India Technographics
Amazon India Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Amazon India and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10000 Amazon India employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Amazon India has purchased the following applications: Amazon Pay for Payment Processing in 2020, Mercer Darwin Benefits (formerly Thomsons Online Benefits) for Benefits Administration in 2020, Joomla 3.9 for Web Content Management in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Amazon India is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Mercer , Ascenthr or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Amazon India revenues, which have grown to $11.00 billion in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Amazon India intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Amazon India Tech Stack and Enterprise Applications
Amazon India ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon Pay | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Amazon India implemented Amazon Pay as its Payment Processing solution on amazon.in, embedding Amazon Pay into the consumer checkout flow for its India retail operations. The implementation places Amazon Pay at the center of payment acceptance and wallet management for site-based transactions, linking customer stored-payment instruments and checkout authentication to the retail storefront.
Configuration work emphasized payment gateway integration, authorization workflows, stored-instrument handling, and settlement handoffs tied to order processing and account management. The deployment leverages Amazon Web Services (AWS) infrastructure to host transaction processing components and aligns Payment Processing functions with Amazon India’s checkout, payment acceptance, refunds, and account-level billing workflows.
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Amazon India HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Mercer | Legacy | Mercer Darwin Benefits (formerly Thomsons Online Benefits) | Benefits Administration | HCM | n/a | 2020 | 2020 |
In 2020, Amazon India provisioned Mercer Darwin Benefits (formerly Thomsons Online Benefits) for Benefits Administration. The implementation was scoped to support internal Amazon employees through the India benefits team and ERC associates supporting DLS US, with operational presence at the Amazon Development Centre Hyderabad in Andhra Pradesh.
Mercer Darwin Benefits was configured to handle core benefits enrollment, insurance and additional benefits administration, eligibility rules, life event processing, and case level query resolution. The implementation emphasized benefits policy configuration and enrollment workflows, and it included case handling for leaves and programs that Amazon employees query through the HR helpdesk.
Operational tooling included regular use of Darwin alongside Bali and Panorama tools, with Amazon staff attending calls and chats to resolve leave and benefits questions. The support model covered the India benefits team and ERC associates who routed and managed employee cases, including activity during the AHOD period, using Darwin and the adjacent case tools for issue triage and resolution.
Governance centered on configuring event driven workflows for life events and eligibility, standardizing case intake and escalation procedures for the benefits helpdesk, and training contact center staff on Mercer Darwin Benefits administration. The narrative reflects an integrated benefits administration posture where Mercer Darwin Benefits is the primary Benefits Administration application used by HR, employee relations, and contact center functions.
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Payroll | HCM |
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2019 | 2019 |
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Workforce Management | HCM |
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2010 | 2010 |
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Amazon India Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Joomla | Legacy | Joomla 3.9 | Web Content Management | Content Management | n/a | 2021 | 2021 |
In 2021, Amazon India deployed Joomla 3.9 as its Web Content Management solution for the public-facing amazon.in website. The implementation positions Joomla 3.9 as a centralized CMS layer responsible for serving site pages, marketing landing pages, and editorial-managed content, operating within the customer-facing web architecture of amazon.in. Deployment emphasizes template-driven rendering, content item management, and centralized media asset handling through the Joomla 3.9 platform.
The Joomla 3.9 implementation includes core Web Content Management capabilities such as content authoring and publishing workflows, template and theme management, media library controls, and role-based access control to support editorial governance. The deployment leverages Joomla 3.9's extension and plugin model to enable site administration, content moderation, and publishing schedules used by content operations and editorial teams. Amazon India Joomla 3.9 Web Content Management therefore serves as the primary system for managing web content and editorial processes on the amazon.in site.
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Amazon India eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2018 | 2018 |
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Amazon India CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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CRM, Sales Engagement | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2018 | 2018 |
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Amazon India IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Amazon India Professional Services
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Professional Services | Professional Services |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Amazon India
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Amazon India Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Amazon India IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Amazon India digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Amazon India Technographics
Amazon India is a Retail organization based in India,
with around 10000 employees and annual revenues of $11.00 billion.
Amazon India operates a diverse technology stack with applications such as
Amazon Pay, Mercer Darwin Benefits (formerly Thomsons Online Benefits) and Joomla 3.9,
covering areas like Payment Processing, Benefits Administration and Web Content Management.
Amazon India has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Amazon Web Services (AWS), Mercer and Joomla.
Amazon India recently adopted applications including
Joomla 3.9 in 2021, Quess Workforce Management in 2021 and Amazon Pay in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Amazon India’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Amazon India’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Amazon India technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.