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Amberdale Holdings
Location
33 Magnus St,
Nelson Bay, 2315, NSW,
Australia
Website
https://www.marinaresort.com.au/
Phone
61 2 4981 4400
Artw industry
Leisure and Hospitality
Employee
Revenue

Amberdale Holdings Technographics

Amberdale Holdings Technographics, Software Purchases, AI and Digital Transformation Initiatives

Discover the latest software purchases and digital transformation initiatives being undertaken by Amberdale Holdings and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Amberdale Holdings employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.

During our research, we have identified that Amberdale Holdings has purchased the following applications: D-EDGE Central Reservation System for Reservation and Booking Management in 2022, Google Tag Manager for Tag Management in 2021, Pathwire Mailgun for Transactional Email in 2016 and the related IT decision-makers and key stakeholders.

Our database provides customer insight and contextual information on which enterprise applications and software systems Amberdale Holdings is running and its propensity to invest more and deepen its relationship with D-EDGE Hospitality Solutions , Google , Sinch or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.

We have been analyzing Amberdale Holdings revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Amberdale Holdings intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.

Amberdale Holdings Tech Stack and Enterprise Applications

Amberdale Holdings ERP Services and Operations
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
D-EDGE Hospitality Solutions Legacy D-EDGE Central Reservation System Reservation and Booking Management ERP Services and Operations n/a 2022 2022
In 2022, Amberdale Holdings implemented D-EDGE Central Reservation System as its primary online booking platform. The deployment uses D-EDGE Central Reservation System in the Reservation and Booking Management category and is actively embedded on the company website for direct bookings. The implementation centers on a cloud-hosted central reservation architecture providing a web booking engine, consolidated inventory and rate management, and reservation lifecycle handling from booking capture through confirmation. Configuration work focused on mapping property room types and rate plans into the D-EDGE Central Reservation System, and enabling real-time availability and booking rules consistent with hospitality booking workflows. Operational coverage includes reservations and front desk functions at the marina resort, with the website channel instrumented to route direct bookings into the central booking ledger. Governance concentrated on centralized rate and booking policy configuration within D-EDGE Central Reservation System and day to day operational processes for handling reservations captured through the site, with configuration and user access scoped to the small property operations of Amberdale Holdings.
Amberdale Holdings CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Google Legacy Google Tag Manager Tag Management CRM n/a 2021 2021
In 2021 Amberdale Holdings implemented Google Tag Manager to centralize tag deployment on its public website https://www.marinaresort.com.au/. Google Tag Manager is a Tag Management solution that hosts a single container snippet across pages, enabling client side tag orchestration, trigger driven event capture, and tag versioning without frequent code changes. The deployment aligns with the company size and is focused on marketing and guest acquisition business functions rather than enterprise scale digital operations. Configuration work for Google Tag Manager included container setup, use of variables and triggers to capture page interactions and booking related events, and adoption of preview and debug workflows for change validation. Operational scope is limited to the website with governance implemented through an internal owner in marketing or digital operations, using role based access and container version control for change management. Amberdale Holdings uses Google Tag Manager as its Tag Management application to support web analytics and advertising measurement workflows that serve marketing and online booking functions.
Amberdale Holdings PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Sinch Legacy Pathwire Mailgun Transactional Email PaaS n/a 2016 2016
In 2016, Amberdale Holdings implemented Pathwire Mailgun to handle Transactional Email on its website. The implementation uses Pathwire Mailgun on marinaresort.com.au to deliver automated booking confirmations, reservation receipts, password resets, and operational notification messages as core customer-facing message flows. Amberdale Holdings Pathwire Mailgun Transactional Email supports customer communication and reservation operations for the leisure and hospitality business in Australia. The deployment integrates Pathwire Mailgun via SMTP and API endpoints embedded in the site backend, with standard domain and deliverability configuration including sending domains, SPF and DKIM records, and centralized template management. Configuration, template versioning, and credential management are maintained at the site level by internal web and operations staff, aligning message routing and suppression handling with online booking and contact form workflows. Governance emphasis is on deliverability monitoring, template control, and access management consistent with Transactional Email operational practices.
Amberdale Holdings IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2015 2015
Content Delivery Network IaaS 2022 2022

IT Decision Makers and Key Stakeholders at Amberdale Holdings

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Amberdale Holdings Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Amberdale Holdings IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Amberdale Holdings digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
No data found
FAQ - APPS RUN THE WORLD Amberdale Holdings Technographics
Amberdale Holdings is a Leisure and Hospitality organization based in Australia, with around 20 employees and annual revenues of $1.0 million.
Amberdale Holdings operates a diverse technology stack with applications such as D-EDGE Central Reservation System, Google Tag Manager and Pathwire Mailgun, covering areas like Reservation and Booking Management, Tag Management and Transactional Email.
Amberdale Holdings has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as D-EDGE Hospitality Solutions, Google and Sinch.
Amberdale Holdings recently adopted applications including D-EDGE Central Reservation System in 2022, Cloudflare CDN in 2022 and Google Tag Manager in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Amberdale Holdings’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Amberdale Holdings’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Amberdale Holdings technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.