American Pipe & Supply
4100 East Lake Blvd.,
Birmingham, 35217, AL,
United States
Birmingham, 35217, AL,
United States
1 800-476-9460
Manufacturing
American Pipe & Supply Technographics
American Pipe & Supply Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by American Pipe & Supply and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 American Pipe & Supply employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that American Pipe & Supply has purchased the following applications: Billtrust Payment for Payment Processing in 2022, Microsoft 365 for Collaboration in 2020, Billtrust eCommerce (ex Second Phase) for eCommerce in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems American Pipe & Supply is running and its propensity to invest more and deepen its relationship with Billtrust , Microsoft , Constant Contact or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing American Pipe & Supply revenues, which have grown to $60.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for American Pipe & Supply intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
American Pipe & Supply Tech Stack and Enterprise Applications
American Pipe & Supply ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Billtrust | Legacy | Billtrust Payment | Payment Processing | ERP | n/a | 2022 | 2022 |
In 2022, American Pipe & Supply implemented Billtrust Payment on its public website to enable online customer payments. The deployment was directed at web-based invoice presentment and payment collection for the 100-employee manufacturing firm, aligning the Payment Processing application with finance and commercial teams.
Billtrust Payment is used as a Payment Processing solution providing hosted payment pages, card and ACH capture, tokenization for stored payment methods, and PCI-aware secure payment workflows. Configuration effort focused on embedding Billtrust Payment into invoice and checkout pages, establishing payment acceptance rules, receipt generation, and refund handling to support standard accounts receivable workflows.
Operational coverage includes sales and accounts receivable functions, enabling online remittance and reconciliation workflows that support the companys order-to-cash processes. Governance responsibilities were assigned across finance and IT for payment controls, PCI compliance monitoring, and ongoing administration of payment methods and website payment configurations.
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American Pipe & Supply Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2020 | 2020 |
In 2020, American Pipe & Supply implemented Microsoft 365 as a cloud-hosted collaboration platform, recorded under the Collaboration category. The company website references Microsoft 365 usage, indicating adoption of Microsoft 365 for corporate productivity and communications.
The deployment includes standard Microsoft 365 service components such as Exchange Online for corporate email, SharePoint for intranet and document management, Teams for synchronous collaboration and meetings, OneDrive for individual file synchronization, and Office applications for desktop productivity. These components reflect common Microsoft 365 Collaboration capabilities and imply centralized tenant and license management.
Operational coverage appears to span core business functions including IT, sales, operations and administrative staff, enabling email, document collaboration, internal knowledge sharing and meeting workflows. American Pipe & Supply Microsoft 365 Collaboration supports business functions across the organization through these productivity and communication modalities.
Public source material does not list named integrations or implementation partners, so no third-party integrations are asserted. Governance and operational control for Microsoft 365 deployments typically focus on tenant administration, user provisioning, identity and access controls, and document governance, which are likely applicable to this implementation.
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American Pipe & Supply eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Billtrust | Legacy | Billtrust eCommerce (ex Second Phase) | eCommerce | eCommerce | n/a | 2020 | 2020 |
In 2020 American Pipe & Supply implemented Billtrust eCommerce to introduce a public-facing online ordering layer on its corporate website, addressing direct B2B sales through an eCommerce storefront. The Billtrust eCommerce application is deployed as the vendor-hosted customer interface for catalog presentation and online order capture, aligning with the companys eCommerce strategy for its manufacturing distribution business.
Configuration and functional scope emphasize core eCommerce capabilities, including catalog management, B2B order capture, customer account self-service, and checkout and invoicing workflows consistent with Billtrust eCommerce functionality. The implementation is provisioned on the public site so that product listings and ordering flows are served through the Billtrust eCommerce layer while transactional data feeds into internal commercial processes.
Operational coverage spans sales, customer service, and order-to-cash business functions, with governance focused on centralized catalog and pricing controls, website content coordination, and order approval and fulfillment workflows. Rollout and operational ownership center on synchronizing the website storefront managed by Billtrust eCommerce with internal order processing and finance teams to ensure consistent order handling and customer account management.
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American Pipe & Supply CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Marketing Automation | CRM |
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2013 | 2013 |
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American Pipe & Supply IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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American Pipe & Supply CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at American Pipe & Supply
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by American Pipe & Supply Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from American Pipe & Supply IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the American Pipe & Supply digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD American Pipe & Supply Technographics
American Pipe & Supply is a Manufacturing organization based in United States,
with around 100 employees and annual revenues of $60.0 million.
American Pipe & Supply operates a diverse technology stack with applications such as
Billtrust Payment, Microsoft 365 and Billtrust eCommerce (ex Second Phase),
covering areas like Payment Processing, Collaboration and eCommerce.
American Pipe & Supply has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Billtrust and Microsoft.
American Pipe & Supply recently adopted applications including
Billtrust Payment in 2022, Microsoft 365 in 2020 and Billtrust eCommerce (ex Second Phase) in 2020,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of American Pipe & Supply’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates American Pipe & Supply’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete American Pipe & Supply technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.