AI Buyer Insights:

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Michelin, an e2open customer evaluated Oracle Transportation Management

Anana Tech Stack and Enterprise Applications

Anana Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Microsoft Legacy Microsoft 365 Collaboration Collaboration n/a 2019 2019
In 2019, Anana implemented Microsoft 365 to provide Collaboration capabilities for its professional services operations. The deployment focuses on Microsoft 365 as the primary Collaboration platform supporting client-facing teams and internal workflows, and the presence of Microsoft 365 artifacts is observable on the company website. Deployment is a cloud-hosted Microsoft 365 tenant provisioned to Anana's 25 employees in the United Kingdom, employing standard Collaboration modules such as Exchange Online for email, SharePoint Online for intranet and document management, Microsoft Teams for synchronous collaboration, and OneDrive for Business for personal file storage. Identity and access control are managed through Azure Active Directory within the Microsoft 365 provisioning model to enable centralized administration and user lifecycle management, and the rollout covers core business functions including email, document collaboration, client engagement workflows and internal productivity under a single tenant governance model.
Collaboration Collaboration 2019 2019
Collaboration Collaboration 2022 2022
Anana CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Adobe Systems Legacy Adobe Marketo Marketing Automation CRM n/a 2021 2021
In 2021, Anana implemented Adobe Marketo as its Marketing Automation platform on its public website. Adobe Marketo was deployed to capture web visitor behavior, host lead capture forms and landing pages, and orchestrate email nurture sequences and segmentation for lead generation. The implementation leverages Marketo tracking and form modules to populate contact profiles, enable behavior based scoring, and drive campaign orchestration consistent with common Marketing Automation functional workflows. Deployment architecture is SaaS focused with Marketo embedded into site pages via tracking snippets and form embeds, capturing interactions directly into Adobe Marketo contact records that trigger segmentation and automated campaigns. Operational ownership is concentrated in Anana's marketing function within this 25 person professional services firm, with configuration prioritized for web lead capture, automated email workflows, and segmentation for client prospecting. Governance emphasizes marketing owned campaign workflows and contact data hygiene, and the rollout was executed on the company website using Adobe Marketo.
Anana ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Atlassian Legacy Atlassian Jira Service Desk IT Service Management ITSM n/a 2018 2018
In 2018, Anana deployed Atlassian Jira Service Desk for IT Service Management. The UK professional services firm with approximately 25 employees runs Atlassian Jira Service Desk as a customer-facing service portal embedded on their website, handling ticket intake and request tracking for client inquiries and internal support. The deployment emphasizes ticket lifecycle management, self-service intake, and structured request types consistent with IT Service Management workflows. Configuration centers on request types, workflow automation, SLA-driven queues, and role-based access controls to align support responsibilities across the small IT and service delivery team. The implementation is maintained in-house, with administrator controls and documented process definitions governing triage, escalation, and closure workflows, and standard reporting features used for auditability. Atlassian Jira Service Desk is integrated into the customer touchpoint layer of Anana's site as the primary support channel for clients and staff, providing a unified entry point for service requests.
Anana IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2019 2019
Application Hosting and Computing Services IaaS 2022 2022
Anana CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Email Gateways (SEGs) CyberSecurity 2020 2020

IT Decision Makers and Key Stakeholders at Anana

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Anana Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Anana IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Anana digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Anana Technographics
Anana is a Professional Services organization based in United Kingdom, with around 25 employees and annual revenues of $2.0 million.
Anana operates a diverse technology stack with applications such as Microsoft 365, Adobe Marketo and Atlassian Jira Service Desk, covering areas like Collaboration, Marketing Automation and IT Service Management.
Anana has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Microsoft, Adobe Systems and Atlassian.
Anana recently adopted applications including Slack Connect in 2022, Amazon EC2 in 2022 and Adobe Marketo in 2021, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Anana’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Anana’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Anana technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.