Los Angeles, CA, 91302-1952,
United States
Animation Magazine Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Animation Magazine and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 10 Animation Magazine employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Animation Magazine has purchased the following applications: MRP Prelytix for Account Based Marketing in 2022, Objective Platform for Analytics and BI in 2022, Cloudflare Workers for Application Hosting and Computing Services in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Animation Magazine is running and its propensity to invest more and deepen its relationship with Market Resource Partners , Objective Platform , Cloudflare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Animation Magazine revenues, which have grown to $1.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Animation Magazine intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Market Resource Partners | Legacy | MRP Prelytix | Account Based Marketing | CRM | n/a | 2022 | 2022 | In 2022, Animation Magazine implemented MRP Prelytix. MRP Prelytix is deployed on Animation Magazine's public website as the primary Account Based Marketing application to support marketing and demand generation activities for the publisher. The deployment emphasizes web-based account identification and intent signal capture, using standard Account Based Marketing capabilities such as anonymous to account mapping, account scoring, and personalization orchestration tied to site interactions. Operational scope centers on the marketing team and website channel, with governance changes oriented toward account level targeting workflows and campaign orchestration to align content delivery and lead routing to explicit account engagement signals. | |
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CRM | CRM |
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2023 | 2023 |
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Customer Data Platform | CRM |
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2022 | 2022 |
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Customer Data Platform | CRM |
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2022 | 2022 |
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Customer Engagement | CRM |
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2022 | 2022 |
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Customer Engagement, Customer Experience | CRM |
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2022 | 2022 |
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Customer Experience | CRM |
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2022 | 2022 |
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Customer Identification | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2013 | 2013 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Data Management Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2012 | 2012 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Digital Advertising Platform | CRM |
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2022 | 2022 |
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Marketing Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics, Customer Analytics | CRM |
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2022 | 2022 |
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Marketing Analytics, Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2013 | 2013 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Marketing Automation | CRM |
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2022 | 2022 |
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Analytics and BI
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Objective Platform | Legacy | Objective Platform | Analytics and BI | Analytics and BI | n/a | 2022 | 2022 | In 2022, Animation Magazine implemented Objective Platform to instrument its website for audience analytics and content performance in the Analytics and BI category. The deployment focused on the publisher's primary digital properties and editorial distribution pipeline, aligning analytics with advertising inventory and content operations for a 10 person organization. Objective Platform was configured to collect page level and event level telemetry, centralize reporting, and deliver dashboards and audience segmentation capabilities consistent with Analytics and BI solutions. Configuration emphasized content tagging, event tracking, dashboarding, and role based report distribution so editorial and commercial teams could access content performance and audience signals. The implementation used a cloud hosted SaaS architecture with client side site instrumentation embedded in front end pages, sending data to Objective Platform for near real time analysis and dashboard visualization. Operational coverage included the website and associated ad workflows, with analytics outputs consumed by editorial and sales functions, and governance implemented through user role configuration and a lightweight reporting cadence to operationalize insights. |
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
| Cloudflare | Legacy | Cloudflare Workers | Application Hosting and Computing Services | IaaS | n/a | 2022 | 2022 | ||
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Cloud Storage | IaaS |
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2022 | 2022 |
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Cloud Storage | IaaS |
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2022 | 2022 |
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Content Delivery Network | IaaS |
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2011 | 2011 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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Artificial Intelligence Marketing | AI-Powered Application |
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2022 | 2022 |
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Artificial Intelligence Marketing | AI-Powered Application |
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2022 | 2022 |
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Chatbots and Conversational AI | AI-Powered Application |
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2022 | 2022 |
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Natural Language Processing | AI-Powered Application |
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2023 | 2023 |
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Collaboration | Collaboration |
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2011 | 2011 |
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eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
|---|---|---|---|---|---|---|---|---|---|
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eCommerce | eCommerce |
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2023 | 2023 |
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Personalization and Product Recommendations | eCommerce |
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2022 | 2022 |
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TRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
Insight Source |
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Governance, Risk and Compliance | TRM |
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2022 | 2022 |
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| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||