Another Mother Runner Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Another Mother Runner and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 20 Another Mother Runner employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Another Mother Runner has purchased the following applications: WooCommerce for eCommerce in 2021, KingSumo for Marketing Automation in 2025 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Another Mother Runner is running and its propensity to invest more and deepen its relationship with Automattic , KingSumo or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Another Mother Runner revenues, which have grown to $3.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Another Mother Runner intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Automattic | Legacy | WooCommerce | eCommerce | eCommerce | n/a | 2021 | 2021 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| KingSumo | Legacy | KingSumo | Marketing Automation | CRM | n/a | 2025 | 2025 |
In 2025, Another Mother Runner used KingSumo to run multiple audience-growth giveaways. KingSumo, a Marketing Automation application, was used to collect subscriber emails and to enable social referral mechanics that incentivized sharing for list-building. This implementation supported marketing and CRM use cases for community marketing in the United States, including seasonal campaigns such as the Mother’s Day 2025 promotion.
Configuration centered on contest entry forms, email capture and referral tracking modules typical of giveaway platforms, with public contest landing pages listing KingSumo as the giveaway platform. Campaigns were executed through published giveaway pages that documented KingSumo usage and provided the operational surface for subscriber acquisition and viral referral propagation. Governance was campaign-driven by the marketing team, focusing on recurring promotional workflows and list management to support community engagement.
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