London, x, SE1 2QN,
United Kingdom
Anthony Gold Technographics
Anthony Gold Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Anthony Gold and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 250 Anthony Gold employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Anthony Gold has purchased the following applications: Worldpay for Payment Processing in 2020, Hotjar for Customer Experience in 2020, Elastic Email API for Transactional Email in 2023 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Anthony Gold is running and its propensity to invest more and deepen its relationship with WorldPay , Contentsquare , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Anthony Gold revenues, which have grown to $35.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Anthony Gold intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Anthony Gold Tech Stack and Enterprise Applications
Anthony Gold ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| WorldPay | Legacy | Worldpay | Payment Processing | ERP | n/a | 2020 | 2020 |
In 2020, Anthony Gold implemented Worldpay as the primary online payment gateway for its client-facing website, deploying FIS Worldpay to handle card transactions and web-based payment flows. The implementation is categorized under Payment Processing and is centered on website integration, enabling secure card authorization and capture through the firm’s client payment pages.
The deployment was configured to support standard payment processing capabilities, including authorization, settlement, tokenization for recurring payment profiles, and PCI-aligned transaction handling, with operational ownership concentrated in finance and billing functions. Worldpay is integrated into the firm’s website checkout and invoicing workflows to streamline payment acceptance and reconciliation, and governance was structured around finance-led reconciliation and payment exception handling to align payment workflows with existing billing processes.
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Anthony Gold CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2020 | 2020 |
In 2020, Anthony Gold implemented Hotjar on its public website to capture behavioral data and surface UX insights, aligning the deployment with the companys Customer Experience objectives. The deployment targeted the 250 employee professional services firm in the United Kingdom and focused on instrumenting client-facing web pages to improve web usability and customer interaction analysis.
Hotjar was deployed as a client side JavaScript snippet across the site, providing standard Customer Experience capabilities such as session recordings, heatmaps, conversion funnels, and on page feedback polls. Operational ownership sits with digital and marketing teams, who use Hotjar for behavior analytics, issue triage, and input to UX and content workflows, while data retention and consent controls were configured to align with applicable privacy requirements. The implementation emphasizes continuous observational telemetry for web experience optimization, and Hotjar data is used to drive prioritized UX changes and support cross functional collaboration between marketing, digital operations, and client experience functions.
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Marketing Analytics | CRM |
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2021 | 2021 |
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Anthony Gold PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Elastic Email | Legacy | Elastic Email API | Transactional Email | PaaS | n/a | 2023 | 2023 |
In 2023, Anthony Gold implemented Elastic Email API for Transactional Email on its public website to handle automated customer communications. The implementation places Elastic Email API at the center of outbound notification workflows for this UK professional services firm, routing confirmations, form acknowledgements, and case update messages through API-driven delivery.
Configuration focused on API send endpoints and template rendering, with Elastic Email API used to programmatically generate and send transactionally triggered messages. Standard Transactional Email capabilities such as SMTP relay equivalence, RESTful send calls, template management, and event webhook capture were applied to ensure message consistency and delivery telemetry between the website and the email platform.
Operational coverage centers on the website integration and impacts client services and IT teams responsible for customer notifications and incident communication. Governance activity centers on centralized API key management, template version control and event handling workflows to maintain message compliance and operational reliability when using Elastic Email API for Transactional Email.
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Anthony Gold IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Anthony Gold CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Secure Email Gateways (SEGs) | CyberSecurity |
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2016 | 2016 |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Anthony Gold
Apps Being Evaluated by Anthony Gold Executives
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