Yokohama, 224-8688,
Japan
AOKI Technographics
AOKI Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by AOKI and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1749 AOKI employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that AOKI has purchased the following applications: Amazon Pay for Payment Processing in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2024, Betrend CRM for CRM in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems AOKI is running and its propensity to invest more and deepen its relationship with Amazon Web Services (AWS) , Google , Betrend or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing AOKI revenues, which have grown to $400.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for AOKI intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AOKI Tech Stack and Enterprise Applications
ERP Financial Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Amazon Web Services (AWS) | Legacy | Amazon Pay | Payment Processing | ERP Financial Management | n/a | 2019 | 2019 |
|
Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2024 | 2024 |
|
CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Betrend | Legacy | Betrend CRM | CRM | CRM | n/a | 2022 | 2022 |
In 2022, AOKI deployed Betrend CRM on its public website to centralize online customer interactions and web lead capture. Betrend CRM is operating in the CRM category and is positioned as the primary customer data and engagement platform for AOKI’s ecommerce and digital storefront touchpoints.
The implementation focuses on core CRM capabilities, including consolidated customer profiles, web lead capture and form instrumentation, segmentation for targeted communications, and campaign management workflows. Configuration emphasis was on aligning customer records with online purchase activity and contact channels to support marketing automation and customer lifecycle tracking.
Operational coverage extends to AOKI’s ecommerce and marketing teams, with the Betrend CRM instance connected directly to the company website for real time capture of shopper behavior and contact capture. Governance and process ownership are centralized under digital marketing and ecommerce functions, enabling standardized data models and forward-looking use of the Betrend CRM platform for customer engagement across the retailer’s online presence.
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Customer Experience | CRM |
|
2021 | 2021 |
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Marketing Automation | CRM |
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2019 | 2019 |
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Tag Management | CRM |
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2014 | 2014 |
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Tag Management | CRM |
|
2019 | 2019 |
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ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Performance Management | ITSM |
|
2021 | 2021 |
|
IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
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|
|
Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2008 | 2008 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Content Delivery Network | IaaS |
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2023 | 2023 |
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IT Decision Makers and Key Stakeholders at AOKI
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by AOKI Executives
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||