Appcues
68 Harrison Ave 605 PMB 94414,
Boston, 2111, MA,
United States
Boston, 2111, MA,
United States
1 314-956-2856
Professional Services
Appcues Technographics
Appcues Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Appcues and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Appcues employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Appcues has purchased the following applications: Appcues for Digital Adoption in 2018, Drift AI Chatbot for Chatbots and Conversational AI in 2017, Google Workspace (Formerly Google G-Suite) for Collaboration in 2013 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Appcues is running and its propensity to invest more and deepen its relationship with Appcues , Breezy HR , Drift or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Appcues revenues, which have grown to $16.5 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Appcues intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Appcues Tech Stack and Enterprise Applications
Appcues HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Appcues | Legacy | Appcues | Digital Adoption | HCM | n/a | 2018 | 2018 |
In 2018, Appcues instrumented Appcues on its corporate website. The implementation used the Appcues Digital Adoption application to author and deliver in-product guidance, including product tours, contextual tooltips, and onboarding flows. These experiences were designed and managed by product and growth teams for web-based user onboarding and engagement.
Deployment followed a client-side embed model, using a JavaScript snippet across site pages to render in-page experiences and trigger flows based on user events. Functional capabilities implemented included guided onboarding flows, modal tours, contextual tooltips, user segmentation, and built-in analytics instrumentation provided by Appcues. Governance and rollout were handled through centralized content versioning and staged releases managed in the Appcues console, with content authorship and lifecycle controls assigned to product operations and marketing. Appcues implemented Appcues as a Digital Adoption layer supporting product and growth functions on the Appcues website.
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Recruiting, Applicant Tracking System | HCM |
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2018 | 2018 |
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Appcues AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Drift | Legacy | Drift AI Chatbot | Chatbots and Conversational AI | AI-Powered Application | n/a | 2017 | 2017 |
In 2017, Appcues deployed Drift AI Chatbot on its website as a Chatbots and Conversational AI solution. The implementation is web-facing, embedding the Drift AI Chatbot widget to deliver a real-time conversational interface and automated responses for inbound visitor engagement and conversational lead capture. Configuration aligns with typical chatbot architecture, using a client-side web snippet to connect to vendor-hosted conversational services, and focuses on conversational workflows, automated messaging, and routing logic to escalate to human agents when required. Appcues uses the Drift AI Chatbot to instrument initial visitor qualification and to surface contextual prompts tied to on-site behavior.
Operational configuration emphasizes conversation playbooks, contextual routing rules, and conversational forms for capturing visitor data. Governance is managed through playbook and message template controls within the Drift AI Chatbot console, with marketing, sales development, and customer success teams owning playbooks and escalation policies. Appcues implemented Drift AI Chatbot as a Chatbots and Conversational AI solution to support marketing, sales, and customer success business functions.
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Chatbots and Conversational AI | AI-Powered Application |
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2021 | 2021 |
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Appcues Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2013 | 2013 |
In 2013, Appcues implemented Google Workspace (Formerly Google G-Suite) as its primary Collaboration platform across the company. Google Workspace (Formerly Google G-Suite) was provisioned to provide corporate email, calendaring, and cloud document collaboration for the organization and is referenced in the company website configuration.
The deployment included standard Collaboration modules such as Gmail for email, Calendar for scheduling, Drive for file storage, Docs, Sheets, and Slides for document creation, and the Google Admin Console for user and domain management. Configuration work emphasized account provisioning, group management, and shared drive structures to support cross-functional workflows in product, engineering, sales, and marketing teams.
Operational coverage is described for Appcues in the United States, with Google Workspace domain and account settings surfaced on the company website for domain verification and email routing. Governance was enforced through the Admin Console, using group-based access controls and domain-level policies to manage user lifecycle and collaboration permissions.
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Appcues CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Account Based Marketing | CRM |
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2019 | 2019 |
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Account Based Marketing | CRM |
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2021 | 2021 |
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Account Based Marketing | CRM |
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2022 | 2022 |
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CRM | CRM |
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2013 | 2013 |
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Customer Data Platform | CRM |
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2014 | 2014 |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Experience | CRM |
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2017 | 2017 |
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Customer Support | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2014 | 2014 |
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Marketing Analytics | CRM |
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2016 | 2016 |
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Marketing Automation | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2015 | 2015 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Appcues ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Incident Management | ITSM |
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2018 | 2018 |
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Appcues PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Transactional Email | PaaS |
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2018 | 2018 |
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Transactional Email | PaaS |
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2021 | 2021 |
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Appcues IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2021 | 2021 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Appcues CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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EMM / MDM / MAM | CyberSecurity |
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2023 | 2023 |
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Identity and Access Management (IAM) | CyberSecurity |
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2021 | 2021 |
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IT Decision Makers and Key Stakeholders at Appcues
| First Name | Last Name | Title | Function | Department | Phone | |
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| No data found | ||||||
Apps Being Evaluated by Appcues Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Appcues IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Appcues digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
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FAQ - APPS RUN THE WORLD Appcues Technographics
Appcues is a Professional Services organization based in United States,
with around 100 employees and annual revenues of $16.5 million.
Appcues operates a diverse technology stack with applications such as
Appcues, Drift AI Chatbot and Google Workspace (Formerly Google G-Suite),
covering areas like Digital Adoption, Chatbots and Conversational AI and Collaboration.
Appcues has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Appcues, Drift and Google.
Appcues recently adopted applications including
Rippling MDM Software in 2023, 6sense Account Engagement Platform in 2022 and Ruby Live Chat in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Appcues’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Appcues’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Appcues technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.