APT Travel Group
Level 4, 1230 Nepean Highway,
Cheltenham, 3192, VIC,
Australia
Cheltenham, 3192, VIC,
Australia
61 3 8526 1300
Leisure and Hospitality
APT Travel Group Technographics
APT Travel Group Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by APT Travel Group and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 325 APT Travel Group employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that APT Travel Group has purchased the following applications: Infor SunSystems for ERP Financial in 2014, Microsoft 365 for Collaboration in 2019, Salesforce Sales Cloud for Sales Automation, CRM, Sales Engagement in 2021 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems APT Travel Group is running and its propensity to invest more and deepen its relationship with Infor , Microsoft , Salesforce or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing APT Travel Group revenues, which have grown to $75.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for APT Travel Group intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
APT Travel Group Tech Stack and Enterprise Applications
APT Travel Group ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infor | Legacy | Infor SunSystems | ERP Financial | ERP | n/a | 2014 | 2014 |
In 2014, APT Travel Group implemented Infor SunSystems as its ERP Financial application. The Infor SunSystems deployment served as the finance system of record for the Australia-based leisure and hospitality operator with approximately 325 employees, centralizing core financial workflows within the corporate finance organization. Deployment emphasized transactional controls and ledger management using SunSystems for journal entry processing.
Configuration focused on core accounting capabilities, explicitly using Infor SunSystems for journal entry and general ledger functions while retaining Cognos TM1 for month-end product analysis. The use of Cognos (TM1) for month end product analysis as well as Sun for journal entry created a delineation between transactional posting in SunSystems and analytical modeling in TM1, supporting period-end close and product-level reporting workflows. Standard ERP Financial terminology such as period-end postings and ledger consolidation was applied to structure month-end procedures.
Operationally, financial posting in Infor SunSystems was aligned with analytical reconciliations in Cognos TM1 to support product profitability review and month-end close handoffs. Governance introduced structured journal lifecycle controls and reconciliation handoffs between finance and product teams, aligning transaction capture in Infor SunSystems with TM1 analytical outputs across APT Travel Group's Australian operations.
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APT Travel Group Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2019 | 2019 |
In 2019, APT Travel Group implemented Microsoft 365 as its Collaboration platform. Microsoft 365 is used on their website and serves core collaboration functions for the 325 employee, Australia-based leisure and hospitality company.
The deployment uses a single Microsoft 365 tenant and implements standard Collaboration capabilities, including Exchange Online for corporate email, SharePoint Online for document and intranet management, Microsoft Teams for synchronous collaboration, and OneDrive for endpoint file sync. The implementation centralized identity and access using Microsoft 365 native controls and applied tenant level governance to manage permissions and data classification. The corporate website surfaces Microsoft 365 elements, indicating a direct integration between the web presence and the collaboration platform to support corporate communications, marketing, and customer service workflows.
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APT Travel Group CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Salesforce | Legacy | Salesforce Sales Cloud | Sales Automation, CRM, Sales Engagement | CRM | n/a | 2021 | 2021 |
In 2021, APT Travel Group deployed Salesforce Sales Cloud as its customer facing sales CRM, categorizing the implementation under Sales Automation,CRM,Sales Engagement. The rollout focused on capturing website inquiries and establishing a centralized sales record to support the company sales organization in Australia.
The Salesforce Sales Cloud configuration emphasized core Sales Cloud capabilities including contact and account management, lead capture and qualification, opportunity tracking with defined sales stages, activity and task management, and dashboard reporting. Automation elements included assignment rules and workflow automation for lead routing and follow up, aligning with standard Sales Automation,CRM,Sales Engagement operational patterns.
Salesforce Sales Cloud is instrumented on the corporate website to ingest customer inquiries and convert them into managed leads and opportunities, enabling a single record of customer interactions for sales and marketing staff. Operational coverage included commercial sales teams and reservation staff with role based visibility and pipeline access configured to support ongoing sales operations.
Governance included standardized lead assignment and qualification rules, common opportunity stage definitions, and centralized reporting to enforce consistent pipeline management. A phased rollout and user onboarding were used to establish process adherence and handoffs between marketing captured leads and sales follow up.
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APT Travel Group ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2019 | 2019 |
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APT Travel Group IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2017 | 2017 |
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APT Travel Group CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Secure Email Gateways (SEGs) | CyberSecurity |
|
2018 | 2018 |
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IT Decision Makers and Key Stakeholders at APT Travel Group
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
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CFO | CXO | Finance | |
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CIO | CXO | Finance | |
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|
Group Finance Director | Director | Finance | |
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Apps Being Evaluated by APT Travel Group Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from APT Travel Group IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the APT Travel Group digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD APT Travel Group Technographics
APT Travel Group is a Leisure and Hospitality organization based in Australia,
with around 325 employees and annual revenues of $75.0 million.
APT Travel Group operates a diverse technology stack with applications such as
Infor SunSystems, Microsoft 365 and Salesforce Sales Cloud,
covering areas like ERP Financial, Collaboration and Sales Automation, CRM, Sales Engagement.
APT Travel Group has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Infor, Microsoft and Salesforce.
APT Travel Group recently adopted applications including
Salesforce Sales Cloud in 2021, Microsoft 365 in 2019 and Atlassian Jira Service Desk in 2019,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of APT Travel Group’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates APT Travel Group’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete APT Travel Group technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.