AI Buyer Insights:

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Swedbank, a Temenos T24 customer evaluated Oracle Flexcube

Cantor Fitzgerald, a Kyriba Treasury customer evaluated GTreasury

Wayfair, a Korber HighJump WMS customer just evaluated Manhattan WMS

Westpac NZ, an Infosys Finacle customer evaluated nCino Bank OS

Michelin, an e2open customer evaluated Oracle Transportation Management

Citigroup, a VestmarkONE customer evaluated BlackRock Aladdin Wealth

Moog, an UKG AutoTime customer evaluated Workday Time and Attendance

Aptive Tech Stack and Enterprise Applications

Aptive AI-Powered Application
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Cresta Legacy Cresta Agent Assist Chatbots and Conversational AI AI-Powered Application n/a 2024 2024
In 2024, Aptive deployed Cresta Agent Assist in the United States, adopting the Cresta solution within the Chatbots and Conversational AI category to strengthen customer care and retention. The implementation targeted Aptive’s contact center workflows and cancellation handling to increase conversational guidance and consistency across channels. Deployment included Cresta Agent Assist and Cresta Conversation Intelligence, delivering real-time hints to agents, live transcription, and QA automation across voice and chat. These functional modules were configured to surface playbook prompts during calls, automate quality assurance scoring, and accelerate coaching cycles through session transcripts and automated feedback. Operational coverage focused on Aptive’s customer care teams handling cancellations and retention interactions across the United States, instrumenting both voice and chat channels. The Cresta Agent Assist implementation standardized playbook execution while enabling conversation-level visibility for supervisors and coaches. Governance and workflow changes emphasized standardized playbooks and faster coaching loops enabled by automated QA and transcription, which formalized how agents are trained and assessed. The rollout increased save rates on cancellation calls and drove $2.37M in additional annual revenue, outcomes tied directly to the Cresta Agent Assist and Conversation Intelligence deployment.
Aptive Collaboration
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Front Legacy FrontApp Collaboration Collaboration n/a 2018 2018
Collaboration Collaboration 2018 2018
Collaboration Collaboration 2025 2025
Collaboration Collaboration 2025 2025
Aptive Content Management
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Automattic Legacy WordPress Web Content Management Content Management n/a 2025 2025
Web Content Management Content Management 2025 2025
Aptive CRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Call Center CRM 2025 2025
Call Tracking and Recording CRM 2025 2025
Customer Analytics CRM 2025 2025
Digital Advertising Platform CRM 2025 2025
Marketing Analytics CRM 2025 2025
Marketing Analytics CRM 2025 2025
Marketing Automation CRM 2025 2025
Tag Management CRM 2025 2025
Tag Management CRM 2025 2025
Aptive ITSM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Performance Management ITSM 2025 2025
Aptive TRM
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Governance, Risk and Compliance TRM 2025 2025
Aptive PaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Apps Development PaaS 2025 2025
Transactional Email PaaS 2025 2025
Aptive IaaS
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Application Hosting and Computing Services IaaS 2018 2018
Application Hosting and Computing Services IaaS 2021 2021
Application Hosting and Computing Services IaaS 2025 2025
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2025 2025
Content Delivery Network IaaS 2025 2025
Domain Name System (DNS) IaaS 2018 2018
Domain Name System (DNS) IaaS 2025 2025
Network Management and Monitoring IaaS 2021 2021
Aptive CyberSecurity
Vendor
Previous System
Application
Category
Market
VAR/SI
When
Live
Insight
Secure Sockets Layer (SSL) CyberSecurity 2019 2019

IT Decision Makers and Key Stakeholders at Aptive

First Name Last Name Title Function Department Email Phone
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Apps Being Evaluated by Aptive Executives

APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Aptive IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Aptive digital transformation priorities and AI adoption trends.
Date Company Status Vendor Product Category Market
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FAQ - APPS RUN THE WORLD Aptive Technographics
Aptive is a Professional Services organization based in United States, with around 65 employees and annual revenues of $12.0 million.
Aptive operates a diverse technology stack with applications such as Cresta Agent Assist, FrontApp and WordPress, covering areas like Chatbots and Conversational AI, Collaboration and Web Content Management.
Aptive has invested in cloud applications and AI-driven platforms to optimize efficiency and growth, collaborating with vendors such as Cresta, Front and Automattic.
Aptive recently adopted applications including Google Workspace (Formerly Google G-Suite) in 2025, Slack Connect in 2025 and WordPress in 2025, highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Aptive’s key decision makers and IT executives, available to Premium subscribers.
Our research team continuously updates Aptive’s profile with verified software purchases, vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Aptive technographics profile, including detailed breakdowns by category, vendor, and IT decision makers.