London, SW1P 4QP,
United Kingdom
Arena Racing Corporation Technographics
Arena Racing Corporation Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Arena Racing Corporation and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 534 Arena Racing Corporation employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Arena Racing Corporation has purchased the following applications: Reach ATS for Applicant Tracking System in 2018, Hotjar for Customer Experience in 2015, AuthSMTP for Transactional Email in 2018 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Arena Racing Corporation is running and its propensity to invest more and deepen its relationship with Instinctive Technologies , Payroll Outsourcing , Contentsquare or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Arena Racing Corporation revenues, which have grown to $296.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Arena Racing Corporation intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Arena Racing Corporation Tech Stack and Enterprise Applications
Arena Racing Corporation HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Instinctive Technologies | Legacy | Reach ATS | Applicant Tracking System | HCM | n/a | 2018 | 2018 |
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Payroll | HCM |
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2015 | 2015 |
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Arena Racing Corporation CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Contentsquare | Legacy | Hotjar | Customer Experience | CRM | n/a | 2015 | 2015 |
In 2015, Arena Racing Corporation implemented Hotjar on its public website. Arena Racing Corporation deployed the Hotjar tracking snippet as client-side instrumentation to capture user interactions and behavioral signals, using Hotjar for website-level Customer Experience analytics. The deployment focused on browser-side data capture, enabling session recordings and heatmap-style visualizations on primary event pages and ticketing flows to inform UX decisions. Data collection was routed to Hotjar cloud services where recordings and aggregated heatmaps were stored for analysis.
Configuration and operational control were managed by the company digital and marketing teams, who provisioned page-level tracking and configured behavior analytics and on-site feedback widgets to support conversion and content optimization. The implementation impacted customer experience, digital product, and marketing functions by providing qualitative and quantitative behavior data for website optimization. Governance centered on centralized configuration in the Hotjar admin console and role-based access to recordings and feedback, with instrumentation scoped to public-facing site pages and transactional journeys. Hotjar was referenced by name as the Customer Experience tool used to instrument the Arena Racing Corporation website.
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Arena Racing Corporation PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| AuthSMTP | Legacy | AuthSMTP | Transactional Email | PaaS | n/a | 2018 | 2018 |
In 2018, Arena Racing Corporation implemented AuthSMTP for Transactional Email on their website. AuthSMTP is used as the site outbound SMTP relay to deliver website generated transactional messages, including booking confirmations, account notifications, and form submission receipts. The deployment positions AuthSMTP as the core Transactional Email provider for website customer communication and authentication related messaging.
Deployment architecture uses an external authenticated SMTP service integrated into the website mail flow, leveraging SMTP authentication and TLS for secure delivery and sender reputation controls, consistent with Transactional Email platforms. Functional capabilities implemented include SMTP relay, authenticated sending, deliverability controls, and logging to support message tracing. Operational ownership is held by web operations and IT teams, who manage credentials, DNS records, and the mail routing configuration.
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Arena Racing Corporation IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Arena Racing Corporation
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
| No data found | ||||||
Apps Being Evaluated by Arena Racing Corporation Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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