Aster
Horton Avenue, Cannings Hill,
Devizes, SN10 2AZ,
United Kingdom
Devizes, SN10 2AZ,
United Kingdom
44 33 3400-8222
Construction and Real Estate
Aster Technographics
Aster Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Aster and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 1197 Aster employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Aster has purchased the following applications: Infor SunSystems for ERP Financial in 2011, MHR iTrent HR for Core HR in 2013, Zoho SalesIQ for Chatbots and Conversational AI in 2020 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Aster is running and its propensity to invest more and deepen its relationship with Infor , MHR (formerly MidlandHR) , Zoho Corp. or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Aster revenues, which have grown to $164.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Aster intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Aster Tech Stack and Enterprise Applications
Aster ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infor | Legacy | Infor SunSystems | ERP Financial | ERP | n/a | 2011 | 2012 |
In 2011, Aster implemented Infor SunSystems to consolidate financial systems and processes across its seven subsidiaries. The SunSystems deployment followed a three-month implementation, with live operation for 40 finance staff scheduled for April 2011, and established Infor SunSystems as the groups core ERP Financial application.
The implementation emphasized core financial modules including general ledger, flexible reporting and transaction management consistent with ERP Financial workflows. Aster also activated FMS SunSystems iPOS e-procurement user interface for 90 staff to accelerate transactions, streamline approval routing and eliminate manual data entry, reflecting a configuration focused on both backend accounting and user-facing procurement flows.
Integrations were scoped to interface with operational systems, explicitly including job costing for repairs, maintenance and development, to align operational cost capture with finance ledgers. Operational coverage spanned finance and procurement functions across Asters subsidiaries, with integration points designed to ensure transactional flow from job costing into the financial system and to support structured approval workflows.
Governance and process changes centered on de-duplicating and standardising finance processes to achieve process consistency and consistent information across diverse business units. The vendor was selected from a shortlist on the basis of reporting functionality and ease of use, and the documented rollout targeted improved reporting flexibility, productivity improvements, reductions in banking costs and the removal of transactional bottlenecks through electronic procurement and approval automation.
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Aster HCM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| MHR (formerly MidlandHR) | Legacy | MHR iTrent HR | Core HR | HCM | n/a | 2013 | 2014 |
In 2013 Aster implemented MHR iTrent HR as its Core HR system to centralize employee records, payroll and benefits administration for the group. The deployment supported Aster’s UK operations and a headcount of roughly 1,197, positioning MHR iTrent HR as the authoritative HR information system for workforce administration and reporting.
The implementation encompassed core HRIS configuration, payroll processing workflows, pensions administration and benefits management, alongside absence and flexible leave tracking aligned to newly developed flexible leave principles. MHR iTrent HR was used to house and deliver employee data used for pay benchmarking, job evaluation outputs and total reward statements, reflecting typical Core HR functional modules such as employee master data, payroll runs, absence management and HR reporting.
Integrations and operational coverage included coordination between MHR iTrent HR and the Darwin flexible benefits platform, consolidation of health cash plan and life assurance arrangements into the HR ecosystem, and operational links to pensions administration and salary sacrifice arrangements. System stewardship rested with a People Services and Analytics team, a 15-person operational group responsible for HR administration, systems, reporting, payroll, pensions and employee benefits, with the team maintaining the HRIS and producing statutory and internal pay gap analytics.
Governance and process change accompanied the rollout, sponsors actively managed the iTrent vendor relationship and negotiated roadmap and development priorities. The system underpinned reward framework activity, supported a full pay review and job evaluation program, enabled consolidated benefits delivery and contributed to increased employee engagement and connectivity to benefits services as explicitly recorded by Aster.
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Aster AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Zoho Corp. | Legacy | Zoho SalesIQ | Chatbots and Conversational AI | AI-Powered Application | n/a | 2020 | 2020 |
In 2020, Aster implemented Zoho SalesIQ on its website. Zoho SalesIQ, a Chatbots and Conversational AI application, is applied to drive real-time visitor engagement and conversational intake for property enquiries and service requests.
The deployment focuses on conversational engagement modules common to the category, including live chat, automated chatbots, visitor tracking, and session-based lead capture configured to qualify inquiries and transfer complex interactions to human agents. Configuration emphasizes web-based instrumentation and conversational workflow rules that capture context, log chat transcripts, and apply routing logic to sales and customer service queues.
Operational scope is the customer-facing website for Aster in the United Kingdom, affecting sales and customer support functions responsible for handling tenant and property enquiries. Governance centers on website-level rollout, chat workflow orchestration, and escalation paths for human follow-up, aligning conversational touchpoints with existing enquiry intake processes.
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Aster Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Audio Video and Web Conferencing | Collaboration |
|
2021 | 2022 |
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|
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|
Collaboration | Collaboration |
|
2017 | 2017 |
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Aster Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
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Digital Signing | Content Management |
|
2021 | 2021 |
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Aster CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Customer Experience | CRM |
|
2021 | 2021 |
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Aster ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
IT Service Management | ITSM |
|
2017 | 2017 |
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Aster Procurement
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Procurement | Procurement |
|
2011 | 2012 |
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Aster PaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Data Migration | PaaS |
|
2021 | 2022 |
|
|
|
|
|
Transactional Email | PaaS |
|
2020 | 2020 |
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Aster IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Application Hosting and Computing Services | IaaS |
|
2017 | 2017 |
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Application Hosting and Computing Services | IaaS |
|
2014 | 2014 |
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Cloud Storage | IaaS |
|
2021 | 2021 |
|
|
|
|
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Content Delivery Network | IaaS |
|
2020 | 2020 |
|
Aster CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
|
|
Identity and Access Management (IAM) | CyberSecurity |
|
2021 | 2022 |
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IT Decision Makers and Key Stakeholders at Aster
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
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Chief Financial Officer | CXO | Finance | |
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Senior Financial Accountant | Manager | Finance | |
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Transformation Director - Technology and Digital | Director | IT | |
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Chief Transformation Officer | CXO | Finance | |
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Procurement Manager | Manager | Procurement | |
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Head of Finance | Director | Finance | |
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Apps Being Evaluated by Aster Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Aster IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Aster digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Aster Technographics
Aster is a Construction and Real Estate organization based in United Kingdom,
with around 1197 employees and annual revenues of $164.0 million.
Aster operates a diverse technology stack with applications such as
Infor SunSystems, MHR iTrent HR and Zoho SalesIQ,
covering areas like ERP Financial, Core HR and Chatbots and Conversational AI.
Aster has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Infor, MHR (formerly MidlandHR) and Zoho Corp..
Aster recently adopted applications including
Microsoft Teams in 2021, DocuSign eSignature in 2021 and Hotjar in 2021,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Aster’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Aster’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Aster technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.