Ahmedabad, 380059,
India
Astral Technographics
Discover the latest software purchases and digital transformation initiatives being undertaken by Astral and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 4800 Astral employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Astral has purchased the following applications: Verloop for Chatbots and Conversational AI in 2022, Cisco Webex Meetings for Audio Video and Web Conferencing in 2022, Microsoft Clarity for Marketing Analytics in 2022 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Astral is running and its propensity to invest more and deepen its relationship with Verloop , Cisco Systems , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Astral revenues, which have grown to $547.7 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Astral intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Verloop | Legacy | Verloop | Chatbots and Conversational AI | AI-Powered Application | n/a | 2022 | 2022 |
In 2022 Astral deployed Verloop as a website-embedded conversational layer, implementing Verloop as its Chatbots and Conversational AI solution on the corporate site https://www.astralpipes.com/. The deployment is delivered as a cloud-hosted conversational widget integrated into public site pages, providing a persistent chat interface for customer engagement.
Configuration focused on standard Chatbots and Conversational AI capabilities, including conversational flow design, automated FAQ handling, lead capture and qualification flows, and escalation rules to human agents where required. Operational scope centers on customer support and commercial lead capture on the corporate website, with governance oriented around conversation script management, content update processes, and escalation workflows to support sales and service teams.
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Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Cisco Systems | Legacy | Cisco Webex Meetings | Audio Video and Web Conferencing | Collaboration | n/a | 2022 | 2022 |
In 2022, Astral deployed Cisco Webex Meetings on its public website. The implementation exposes browser-based meeting and join flows directly from web pages to enable scheduled and ad hoc video and audio sessions for external audiences.
Cisco Webex Meetings is implemented as Astral's Audio Video and Web Conferencing solution, leveraging standard meeting capabilities such as multi-party video, audio conferencing, screen sharing, and cloud recording to support customer and partner interactions. The deployment emphasizes web-embedded access and browser client interoperability, with meeting configuration and administrative controls handled through Cisco Webex Meetings management interfaces, aligning the Audio Video and Web Conferencing application with Astral business functions focused on virtual engagement and real-time collaboration.
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Collaboration | Collaboration |
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2022 | 2022 |
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Collaboration | Collaboration |
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2022 | 2022 |
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CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft Clarity | Marketing Analytics | CRM | n/a | 2022 | 2022 |
In 2022, Astral implemented Microsoft Clarity on its customer-facing website astralpipes.com, aligning the deployment with the Marketing Analytics category. Microsoft Clarity was provisioned to capture session-level engagement and aggregated behavioral signals for the company digital channels, and the full application name Microsoft Clarity appears in site instrumentation and reporting references.
The deployment uses standard site snippet instrumentation and leverages Microsoft Clarity capabilities such as session replay, heatmaps, click and scroll metrics, and built-in dashboards to surface user interaction patterns. Configuration centered on page-level tagging, event filtering, and dashboard segmentation consistent with Marketing Analytics workflows, enabling product and marketing teams to slice engagement data by page and event type.
Operational coverage is focused on the corporate website and supporting digital experience workflows, with outputs consumed by marketing, UX, and digital product teams. Governance treatment included privacy and consent alignment and centralized access controls for session recordings, positioning Microsoft Clarity as the primary behavioral analytics feed for web experience analysis within Astral.
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Marketing Automation | CRM |
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2022 | 2022 |
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Tag Management | CRM |
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2023 | 2023 |
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IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2022 | 2022 |
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Application Hosting and Computing Services | IaaS |
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2019 | 2019 |
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Application Hosting and Computing Services | IaaS |
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2023 | 2023 |
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Content Delivery Network | IaaS |
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2022 | 2022 |
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CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Web Gateways (SWG) | CyberSecurity |
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2023 | 2023 |
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Physical Security
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Video Security Cameras | Physical Security |
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2021 | 2021 |
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Video Security Cameras | Physical Security |
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2021 | 2021 |
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