Atana Hotel
Barsha Heights, Hessa Street, Al Thanyah 1 -,
Dubai, 18602,
United Arab Emirates
Dubai, 18602,
United Arab Emirates
971 4 356 6666
Leisure and Hospitality
Atana Hotel Technographics
Atana Hotel Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Atana Hotel and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 600 Atana Hotel employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Atana Hotel has purchased the following applications: Infor SunSystems for ERP Financial in 2016, Quicktext for Chatbots and Conversational AI in 2021, Microsoft 365 for Collaboration in 2017 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Atana Hotel is running and its propensity to invest more and deepen its relationship with Infor , Quicktext , Microsoft or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Atana Hotel revenues, which have grown to $100.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Atana Hotel intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Atana Hotel Tech Stack and Enterprise Applications
Atana Hotel ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Infor | Legacy | Infor SunSystems | ERP Financial | ERP | n/a | 2016 | 2017 |
In 2016, Atana Hotel implemented Infor SunSystems as its ERP Financial system. The deployment centralized accounting for the hotel in the United Arab Emirates and established Infor SunSystems as the authoritative ledger for revenue, payables, assets, and tax reporting.
Configuration work focused on VAT and tax modules, fixed assets and depreciation schedules, accounts payable invoice processing, revenue posting, and month end close controls. Functional workflows implemented included daily revenue posting and reconciliations, monthly transfer of purchase invoices and food cost data, review and reclassification of payroll journals, maintenance of bank and balance sheet reconciliations, and production of monthly financial statements.
Infor SunSystems was integrated with hotel operational systems, including a daily transfer of revenue from Opera to Infor SunSystems and a monthly import of purchase invoices and food cost records from FMC into Infor SunSystems. Operational ownership and execution were concentrated in the finance office and income audit team, with the Chief/General Accountant coordinating reconciliations, revenue accuracy checks, and VAT data collection linked to the accounting system.
Governance established formal month end closing procedures, daily income audit validations, and VAT configuration across hotel software to comply with Federal Tax Authority regulations. The finance organization coordinated external audit requests, prepared municipality and tourism fee payments as required by law, and managed journal entries and account reconciliations to support statutory reporting and audit readiness.
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Atana Hotel AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Quicktext | Legacy | Quicktext | Chatbots and Conversational AI | AI-Powered Application | n/a | 2021 | 2021 |
In 2021, Atana Hotel deployed Quicktext on its website. The Quicktext implementation is categorized as Chatbots and Conversational AI and is positioned to handle guest-facing reservation and guest services workflows for the property in the United Arab Emirates.
The deployment is web channel focused, embedding Quicktext conversational widgets into the hotel website to capture inquiries, surface property information, and support online booking intent. Configuration work emphasized conversational flows typical of Chatbots and Conversational AI, including guided booking dialogue, automated answers for frequent guest questions, multilingual response capability suited to leisure and hospitality traffic, and escalation handoffs to live agents where needed.
Operational scope centered on reservations, front desk, and guest services teams, with content and response governance managed by those functions to keep message accuracy and availability consistent. The implementation architecture remained site-centric, with Quicktext operating as the primary customer-facing conversational layer on the website rather than a backend enterprise system.
Rollout and governance focused on staged activation of chat coverage across key website pages, training for reservation and guest services staff on takeover and escalation procedures, and ongoing content updates driven by the hotel operations team. Quicktext is used as the hotel website conversational interface and as the operational channel for guest interaction under the Chatbots and Conversational AI category.
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Atana Hotel Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Microsoft | Legacy | Microsoft 365 | Collaboration | Collaboration | n/a | 2017 | 2017 |
In 2017 Atana Hotel deployed Microsoft 365 as its Collaboration platform. The implementation is associated with the hotel group in the United Arab Emirates and is identified on the corporate website as using Microsoft 365.
The Microsoft 365 deployment includes core Collaboration capabilities typical of the suite, with provisioned email and calendaring, cloud document storage and sync, team chat and meetings, and SharePoint-based intranet and content collaboration. Microsoft 365 was configured to deliver centralized productivity applications and file collaboration for the organization, aligning Office applications with cloud services for staff productivity.
Atana Hotel uses Microsoft 365 on their website, indicating tenant-level services are surfaced to public and internal touchpoints and that the Microsoft 365 tenant is part of the hotel’s digital presence. Operational coverage centers on corporate and property staff across the organization, with account provisioning and access managed through Microsoft 365 tenant controls to support employee collaboration workflows and external-facing content links.
Governance and administration are implemented through Microsoft 365 native controls, with centralized tenant administration, role-based administrative access, mailbox and content governance, and policy-driven access management common to Collaboration deployments. The configuration focuses on unifying collaboration tooling under the Microsoft 365 tenant to standardize workflows, content access, and administrative oversight for the hotel’s staff.
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Atana Hotel IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
|
|
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Application Hosting and Computing Services | IaaS |
|
2016 | 2016 |
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Application Hosting and Computing Services | IaaS |
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2017 | 2017 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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IT Decision Makers and Key Stakeholders at Atana Hotel
| First Name | Last Name | Title | Function | Department | Phone | |
|---|---|---|---|---|---|---|
|
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Sales & Marketing Manager | Manager | Marketing | |
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General Manager | Manager | Finance | |
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Apps Being Evaluated by Atana Hotel Executives
APPS RUN THE WORLD tracks software evaluation trends across 2 million companies worldwide, including buyer insights from Atana Hotel IT executives and key decision makers. As part of ARTW Buyer Intent and technographics insights, these findings provide useful visibility into the Atana Hotel digital transformation priorities and AI adoption trends.
| Date | Company | Status | Vendor | Product | Category | Market |
|---|---|---|---|---|---|---|
| No data found | ||||||
FAQ - APPS RUN THE WORLD Atana Hotel Technographics
Atana Hotel is a Leisure and Hospitality organization based in United Arab Emirates,
with around 600 employees and annual revenues of $100.0 million.
Atana Hotel operates a diverse technology stack with applications such as
Infor SunSystems, Quicktext and Microsoft 365,
covering areas like ERP Financial, Chatbots and Conversational AI and Collaboration.
Atana Hotel has invested in cloud applications and AI-driven platforms to optimize efficiency and growth,
collaborating with vendors such as Infor, Quicktext and Microsoft.
Atana Hotel recently adopted applications including
Quicktext in 2021, Cloudflare CDN in 2020 and Microsoft 365 in 2017,
highlighting its ongoing modernization strategy.
APPS RUN THE WORLD maintains an up-to-date database of Atana Hotel’s key decision makers and IT executives,
available to Premium subscribers.
Our research team continuously updates Atana Hotel’s profile with verified software purchases,
vendor relationships, and digital initiatives identified from public and proprietary sources.
Subscribe to APPS RUN THE WORLD to access the complete Atana Hotel technographics profile,
including detailed breakdowns by category, vendor, and IT decision makers.