Adams Center, 13606, NY,
United States
Athletic Greens (USA), Inc. Technographics
Athletic Greens (USA), Inc. Technographics, Software Purchases, AI and Digital Transformation Initiatives
Discover the latest software purchases and digital transformation initiatives being undertaken by Athletic Greens (USA), Inc. and its business and technology executives. Each quarter our research team identifies on-prem and cloud applications that are being used by the 100 Athletic Greens (USA), Inc. employees from the public (Press Releases, Customer References, Testimonials, Case Studies and Success Stories) and proprietary sources.
During our research, we have identified that Athletic Greens (USA), Inc. has purchased the following applications: Oracle NetSuite ERP for ERP Financial in 2016, Logiq Fixel for Artificial Intelligence Marketing in 2019, Google Workspace (Formerly Google G-Suite) for Collaboration in 2011 and the related IT decision-makers and key stakeholders.
Our database provides customer insight and contextual information on which enterprise applications and software systems Athletic Greens (USA), Inc. is running and its propensity to invest more and deepen its relationship with Oracle , Recharge Payments , Logiq or identify new suppliers as part of their overall Digital and IT transformation projects to stay competitive, fend off threats from disruptive forces, or comply with internal mandates to improve overall enterprise efficiency.
We have been analyzing Athletic Greens (USA), Inc. revenues, which have grown to $10.0 million in 2024, plus its IT budget and roadmap, cloud software purchases, aggregating massive amounts of data points that form the basis of our forecast assumptions for Athletic Greens (USA), Inc. intention to invest in emerging technologies such as AI, Machine Learning, IoT, Blockchain, Autonomous Database or in cloud-based ERP, HCM, CRM, EPM, Procurement or Treasury applications.
Athletic Greens (USA), Inc. Tech Stack and Enterprise Applications
Athletic Greens (USA), Inc. ERP
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Oracle | Legacy | Oracle NetSuite ERP | ERP Financial | ERP | n/a | 2016 | 2017 |
In 2016 Athletic Greens (USA), Inc. implemented Oracle NetSuite ERP as its ERP Financial platform. The deployment targeted core back office consolidation for a mid sized manufacturing and ecommerce operator, aligning financial management and operational order flows under a cloud native Oracle NetSuite ERP instance.
Configuration emphasized standard ERP Financial capabilities, including general ledger, accounts payable, accounts receivable, inventory management, order management, and billing modules. Workflows were configured to support automated order creation, invoice generation, inventory reservation, and fulfillment orchestration, with business rules applied to streamline finance and operations handoffs.
Integration architecture centered on Boomi as the middleware, orchestrating bi directional synchronization between Shopify, ShipStation, and Oracle NetSuite ERP. Sales orders from Shopify were routed into Oracle NetSuite ERP for order to cash processing, fulfillment events from ShipStation were pushed back into Oracle NetSuite ERP and surfaced to Shopify for customer visibility, and inventory and customer master records were reconciled through Boomi orchestrations. Governance included defined master data workflows, exception handling for failed transactions, and role based controls to separate ecommerce operations and finance responsibilities.
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Subscription and Recurring Billing | ERP |
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2018 | 2018 |
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Athletic Greens (USA), Inc. AI-Powered Application
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Logiq | Legacy | Logiq Fixel | Artificial Intelligence Marketing | AI-Powered Application | n/a | 2019 | 2019 |
In 2019, Athletic Greens (USA), Inc. deployed Logiq Fixel on its website to enable Artificial Intelligence Marketing capabilities for its marketing and growth organization. Athletic Greens uses Logiq Fixel to instrument web behavior and to support on page personalization, audience segmentation, and recommendation-driven engagement that aligns with acquisition and retention workflows.
The implementation is focused on site level, client side tagging and frontend orchestration, leveraging Logiq Fixel modules for behavioral analytics, segmentation, content personalization, and campaign optimization, configured to operate within the website environment and surface tailored content to visitors in real time. Operational ownership is held by marketing operations and growth teams, with platform configuration performed through the Logiq Fixel administration interface and deployed via the website tag, incorporating consent controls and campaign governance at the site level.
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Athletic Greens (USA), Inc. Collaboration
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
|---|---|---|---|---|---|---|---|---|
| Legacy | Google Workspace (Formerly Google G-Suite) | Collaboration | Collaboration | n/a | 2011 | 2011 |
In 2011, Athletic Greens (USA), Inc. implemented Google Workspace (Formerly Google G-Suite) in the Collaboration category to provide a unified productivity and communication platform. Google Workspace (Formerly Google G-Suite) is identified on the company website as part of its technology footprint, establishing the application name, vendor, and category publicly.
The deployment centers on core Google Workspace modules including Gmail for corporate email, Google Drive for centralized file storage, Google Docs and Google Sheets for collaborative authoring, Google Slides for presentations, Google Calendar for scheduling, and Google Meet for video collaboration. The implementation appears to use the Google Workspace admin capabilities for domain management and tenant configuration, reflecting a standard SaaS multi-tenant architecture and centralized administration model.
Operational coverage is companywide for a 100 person organization, supporting internal collaboration and document lifecycle workflows across commercial and operational functions. The presence of Google Workspace on the public website indicates the platform is an acknowledged component of Athletic Greens (USA), Inc. technology governance and vendor inventory.
Governance is consistent with typical Google Workspace administration, including centralized user provisioning, group based access controls, and administrative policy enforcement via the admin console. The implementation narrative links Athletic Greens (USA), Inc., Google Workspace (Formerly Google G-Suite), Collaboration, and internal business productivity functions in a clear vendor to business function relationship.
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Athletic Greens (USA), Inc. Content Management
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Digital Signing | Content Management |
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2021 | 2021 |
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Web Content Management | Content Management |
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2019 | 2019 |
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Athletic Greens (USA), Inc. eCommerce
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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eCommerce | eCommerce |
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2017 | 2017 |
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eCommerce | eCommerce |
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2017 | 2017 |
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Product Review Management | eCommerce |
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2019 | 2019 |
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Shipping Management | eCommerce |
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2018 | 2018 |
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Athletic Greens (USA), Inc. CRM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Customer Experience | CRM |
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2016 | 2016 |
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Customer Support | CRM |
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2019 | 2019 |
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Marketing Analytics | CRM |
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2013 | 2013 |
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Marketing Analytics | CRM |
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2020 | 2020 |
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Marketing Analytics | CRM |
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2021 | 2021 |
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Marketing Automation | CRM |
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2016 | 2016 |
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Partner Relationship Management | CRM |
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2019 | 2019 |
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Partner Relationship Management | CRM |
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2021 | 2021 |
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Sales Automation, CRM, Sales Engagement | CRM |
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2021 | 2021 |
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Athletic Greens (USA), Inc. ITSM
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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IT Service Management | ITSM |
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2020 | 2020 |
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Athletic Greens (USA), Inc. IaaS
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Application Hosting and Computing Services | IaaS |
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2014 | 2014 |
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Application Hosting and Computing Services | IaaS |
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2015 | 2015 |
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Content Delivery Network | IaaS |
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2019 | 2019 |
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Content Delivery Network | IaaS |
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2020 | 2020 |
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Athletic Greens (USA), Inc. CyberSecurity
Vendor |
Previous System |
Application |
Category |
Market |
VAR/SI |
When |
Live |
Insight |
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Secure Email Gateways (SEGs) | CyberSecurity |
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2019 | 2019 |
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IT Decision Makers and Key Stakeholders at Athletic Greens (USA), Inc.
| First Name | Last Name | Title | Function | Department | Phone | |
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| Chief Financial Officer | CXO | Finance | ||||
| Director of Finance & Strategy | Director | Finance |
Apps Being Evaluated by Athletic Greens (USA), Inc. Executives
| Date | Company | Status | Vendor | Product | Category | Market |
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| No data found | ||||||